Daniel Dana

Madonna performs “Hung Up” in Times Square

never a dull day here

international giggler fr

what did i miss?

best night ever

You’ve probably seen one of Robert McCulley’s viral videos, where a woman’s voice suddenly yells “Sir!” and catches unsuspecting strangers completely off guard. Turns out, it’s just him.

Today, I spoke with Robert to learn more about the person behind the prank, how the idea started, and what inspired him to turn a simple joke into a social media phenomenon for this episode of Gen Me.