We Rock DM

We’re based in Austin, Texas—so it’s not uncommon to see us teaching or speaking or networking or just chattin’ with y’all on the 40 acres. In fact, it’s the birthplace of We Rock DM —Daniel and Tricia met and joined forces while teaching Digital Marketing Bootcamps through UT Austin McCombs School of Business! 🤘

Photos:
- Daniel teaching with special guest Patrick Harrison, VP of Marketing at Indeed
- Tricia participating in a UX/UI panel with the
- The UT tower at night is a beautiful sight!

Want to work with us? Let’s talk!

We Rock DM 2024 Team Milestones:

- Client websites, brands, & DM projects launched - many!
- WordPress Handbooks published - 1
- UT Austin Marketing cohorts taught - 2
- Stevie American Business & WIB Awards won - 3 (Gold, Silver, & Bronze)
- Austin Small Business Expo workshops hosted - 1
- Interns launched - 3
- WordPress Wizard mascot designed - 1
- Master's degree earned - 1
- Podcasts episodes recorded - 5
- ChatGPT prompts - 1k+
- Times we used the 🤘emoji on Discord - 100+
- Times we ran a Google Lighthouse report on a website - who’s counting? 😀

Thanks to everyone who played a part in helping to make We Rock DM successful in 2024.

Much happiness & success to y’all in 2025! 🎉

Wishing y’all a rockin’ holiday and success in the new year!

We Rock DM🤘

We had a great time speaking at the Austin today! If you attended our AI workshop, you can find the custom GPT demo and supporting materials on our website at www.werockdm.com

Exciting news! We Rock DM CMO / co-founder Tricia Elizabeth Ulberg attended the Women in Business gala in NYC last Friday night and took home a silver award for Startup of the Year - Business Services, as well as a bronze award for Woman of the Year in Technology.

As a part woman-owned business, we are honored to be recognized next to so many amazing women in business, and continue to support women in our industry!

🎙️Exciting Update! 🎙️

Daniel recently had the opportunity to contribute to a powerful episode of The Intuitive Customer Podcast hosted by Colin Shaw and Ryan Hamilton from Beyond Philosophy LLC.

In this episode, he raised a critical question: Are scarcity and urgency marketing tactics truly ethical?

While these strategies can drive conversions, they often cause unnecessary anxiety and stress for customers—so why use them at all?

Daniel asked Colin and Ryan to weigh in on when (if ever) these tactics are appropriate and when they should be avoided.

Their insights were fascinating and opened up a deep conversation on balancing marketing effectiveness with ethical responsibility.

We encourage you to listen and reflect on how these principles apply to your own strategies.

➡️ Click on the podcast highlight in our profile for a link to the podcast or visit www.beyondphilosophy.com/podcasts

❓How do you approach ethical marketing? Share your thoughts!

A big thank you to our intern Olivia Ethington who has been earning her digital marketing certificate and is getting ready to launch into a new career. 🚀 Check out her article about photography for marketing on our .careers website blog, and follow her photography Instagram channel — beautiful work!

Celebrating amazing women at the Women in Business awards lunch today!

Best thing about the airport right here… and the Sprinkles jingle that plays when you buy your cupcake. There is a Sprinkles vending machine every 5-10 gates, so you are constantly hearing the jingle.

What’s your favorite Sprinkles flavor?

We love new office decor! Especially gold decor from the 😁🏆

By the way, zoom in to see some of our favorite biz books on the shelf! Which books have you read?

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