GSM
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We're GSM. We're an automotive marketing company. GSM provides full-service, integrated, omnichannel marketing solutions for the automotive industry.
We help our clients win with data-driven strategy, technology, and creative-backed by three decades of working with the best brands in the business.
The $10,000 Question for Q2: If you totaled the "conversions" from your vendors last month, would they actually match your CRM—or are you still paying for "phantom profit"?
We’ve long since eliminated the "fragmentation tax" by unifying GSM’s 30+ years of lifecycle expertise with the ATOM retention engine. As Eric and Amber discuss in the video, the "gut feel" of streaming is over, this is about deterministic attribution.
Stop guessing where your leads come from. Watch how we’re closing the loop.
Book a Demo: https://www.gsmarketing.com/
“Prior to working with GSM, we had issues with customer retention. We were pretty close to being a bottom 10% store in our region.”
— Ron DuScheid, Joseph Toyota
At GSM, we believe every dealership has untapped potential — sometimes it just takes the right partner to help unlock it.
When Joseph Toyota came to us, they were looking for a way to turn customer experience into lasting loyalty. Working closely with Megan Deroo and our GSM team, we developed retention campaigns focused on re-engagement, consistent communication, and service-drive growth.
The results speak for themselves:
• +4% increase in Toyota’s TLE score — a key customer-loyalty benchmark
• +8% year-over-year growth in customer-pay repair orders
• Performance that outpaced both district and national averages
Watch Ron’s story to see how GSM helps dealerships build lasting customer relationships — and measurable growth.
Local Toyota Dealers
07/03/2025
Here's a Facebook post for GSM about Summer Service Full-Funnel Marketing campaigns:
Boost your dealership's summer service with GSM's Full-Funnel Marketing campaigns!
🚀 Our strategies, including Custom Audience Email and Direct Mail, are designed to deliver an impressive $49:1 ROI.
Get ready to drive retention and acquire new customers!
07/03/2025
Here's a Facebook post for GSM about Summer Service Full-Funnel Marketing campaigns:
Boost your dealership's summer service with GSM's Full-Funnel Marketing campaigns! 🚀 Our strategies, including Custom Audience Email and Direct Mail, are designed to deliver an impressive $49:1 ROI. Get ready to drive retention and acquire new customers!
Check out the growing list of OEMs that have approved Force Marketing and our family of brands, GSM and WeDrive as Certified Marketing Partners! The OEMs keep growing and the list of solutions keeps getting longer! View approved brands and solutions here: https://www.forcemktg.com/oem/
07/22/2022
Get your OEM Certified Service Programs through Atom! Want to see if your brand approves? Click here to schedule a call with an OEM certified specialist today:
https://automarketingtoday.lpages.co/force-certified-programs/
07/15/2022
An audience for every stage of the car shoppers journey is available to target in Service Drive. Watch how it all works in this video. https://www.youtube.com/watch?v=PRwc7vvsYJI&t=5s
Book a demo today: https://automarketingtoday.lpages.co/servicedrive/
07/07/2022
"I love the energy and passion for what we do." - Laura Cardona, Director of Strategic Accounts. Hear more from Laura about her experience working at GSM!
Laura Cardona, Director of Strategic Accounts SUBSCRIBE:This is Force Marketing's online video channel featuring automotive marketing tips, consumer insights, tech-enabled strategies, coverage on industr...
07/06/2022
The difference is undeniable on why our Atom OEM programs are more effective.
Get your demo of the most advanced service automated retention solution in the market.
https://automarketingtoday.lpages.co/atom-lifecycle-marketing/
07/04/2022
Happy 4th of July from the GSM family to yours. Have a happy and healthy holiday.
Click here to claim your Sponsored Listing.
Contact the business
Telephone
Website
Address
3098 Piedmont Road NE 4th Floor
Atlanta, GA
30305
Opening Hours
| Monday | 8:30am - 5pm |
| Tuesday | 8:30am - 5pm |
| Wednesday | 8:30am - 5pm |
| Thursday | 8:30am - 5pm |
| Friday | 8:30am - 4pm |