Jackson Spalding

In the Food & Beverage industry, staying ahead of PR trends is key to staying top of mind with consumers. From maximizing media opportunities to strengthening social monitoring, here are a few strategies worth putting into practice. 🥤🍽️

Contact us: https://jacksonspalding.com/contact-us/ -us

Celebrating five Telly Awards and the work behind them — including Bug Bites with and Georgia Public Broadcasting’s “It’s a Georgia Thing” campaign.

With more than 13,000 entries submitted globally each year, we’re honored to be recognized among this year’s winners alongside some of the industry’s most respected creative and production work. 🏅

A new goal met for the team! ⚽👏 Always rewarding to see creative work move from brainstorm to real-world moments like this. Proud of the JS team who helped bring this Coca-Cola x FIFA World Cup concept to life — and excited to see the work continue reaching new audiences along the way.

As AI continues to reshape how we work, one thing feels increasingly clear: technology is powerful, but the strongest strategies still need human judgment behind them.

We put a few AI debates in PR & marketing head-to-head. Swipe through a few “this or that” scenarios and tell us where you stand in the comments.👇

In today’s content landscape, authenticity matters more than ever.

Consumers don’t just care how content looks anymore — they care whether it feels real. As brands navigate an increasingly AI-driven media landscape, the balance between fast-moving, real-time content and high-production storytelling has become more important than ever.

Our latest blog explores how brands can build trust without sacrificing relevance. Read more at: https://jacksonspalding.com/insights/how-to-balance-real-time-and-high-production-content-for-brand-authenticity/

Grateful to be recognized by PRSA with a Silver Anvil Award of Excellence for Best Mid-Sized Agency.🏆

This recognition reflects the trust our clients place in us, the collaboration that drives our work forward and the people across our teams who continue to bring creativity, care and purpose to the work every day.

Thankful for the opportunity to do meaningful work alongside great clients and teammates!

We’re honored to be named one of PRovoke Media's Top 100 Agencies!🎉

This recognition reflects the talent, creativity and hard work of our team, along with the trust of our clients and partners who continue to challenge us to do our best work. We’re grateful to be in such good company and excited for what’s ahead.

At Jackson Spalding, our moms bring their A-game to client work and their personal passions. Swipe through for a glimpse at what fuels some of our favorite strategists, project managers and leaders when they're off the clock. ➡️

To all the JS moms juggling deadlines, practices and dinner plans — you make us better. Have a beautiful Mother's Day! 💐