Al Ries
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"To build a brand, you narrow the focus." Learn more about my books, consultancy and more by clicking below. Make sure to comment, like and share.
Al Ries & his daughter Laura Ries have been working together as focusing consultants for 18 years. Ries & Ries was founded in New York in 1994. Three years later, Al & Laura relocated to Atlanta, Georgia. But the Ries team spends most of its time on the road consulting with top corporations around the world from Microsoft to Ford, Disney, Merck, Frito-Lay, and many others. The dynamic duo and best
11/14/2023
Celebrating the Al Ries today! Very proud to continue his legacy of positioning at RIES.
10/12/2022
A farewell my beloved husband, Al Ries!❤️
Al Ries: Father of Positioning (1926-2022) Al Ries - Positioning Pioneer and Legendary Marketing Guru Has Died at 95 years old.
10/12/2022
Very sad to post this news. Al passed peacefully. He will be greatly missed by millions around the world. - Laura Ries
Al Ries, father of positioning, dies at age 95 Marketing maverick's concept changed the industry with a controversial new idea that still resonates today.
11/10/2020
Laura talking about PR with Jason Mudd.
Prioritizing PR over advertising with Laura Ries Our episode guest is Laura Ries, president at Ries & Ries. Laura is a branding guru and the bestselling author of “The Fall of Advertising & the Rise of PR.”...
04/04/2019
Every day I am proud to say that my book with Jack Trout, Positioning: The Battle For Your Mind, is still considered as one of the most revolutionary books in marketing. The Canton Repository / CantonRep.com places it as #1 on their list: http://ow.ly/RfP030okg7D
03/31/2019
Want to build a marketing strategy that actually works? It all starts with positioning: http://ow.ly/rTwZ30nsixM
03/30/2019
Positioning is the ultimate marketing method for making your brand stand out in consumer's minds. Do you know all six principles? Click here: http://ow.ly/pAED30nsikN
03/24/2019
"A brand cannot get into the mind unless it stands for something." [THE 22 IMMUTABLE LAWS OF BRANDING]
03/23/2019
Do you want to stand out from your competitors? It's all about creating a marketing strategy that works. Click here to learn more: http://ow.ly/QJRI30nsjmd
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