Infinitive

At Infinitive, we’re about action, results, and enabling clients to master the digital world. We love rolling up our sleeves to deliver breakthrough value.

Headquartered in the Washington, D.C. area, Infinitive is a consultancy specializing in marketing and advertising solutions, customer data & analytics, cloud solutions, data security & enterprise risk management, and digital & business transformation. Leveraging best practices in process engineering, change management and program management, we develop custom solutions for global companies across a range of industries

Operating as usual

04/14/2021

We are so excited to be back at Loudoun Country Day School to follow up on our program teaching middle schoolers to use Amazon Web Services skills to program Alexa.

This week's session involved reviewing the students questions (Alexa utterances) to make sure they were meeting "customer" requirements from the first session overview. Students are broken into project teams with traditional consulting roles to develop their solutions.

Special shoutout to AWS for providing us some amazing swag for our goodie boxes!

We are so excited to be back at Loudoun Country Day School to follow up on our program teaching middle schoolers to use Amazon Web Services skills to program Alexa.

This week's session involved reviewing the students questions (Alexa utterances) to make sure they were meeting "customer" requirements from the first session overview. Students are broken into project teams with traditional consulting roles to develop their solutions.

Special shoutout to AWS for providing us some amazing swag for our goodie boxes!

03/23/2021

We partnered with Loudoun Country Day School to teach middle schoolers how to use Amazon Web Services skills to program Alexa.

Special shoutout to Alison Moye and Crystal Hair for sharing their knowledge and encouraging STEM education!

We partnered with Loudoun Country Day School to teach middle schoolers how to use Amazon Web Services skills to program Alexa.

Special shoutout to Alison Moye and Crystal Hair for sharing their knowledge and encouraging STEM education!

Photos from JK Community Farm's post 01/05/2021

We're so proud to be supporting JK Community Farm and helping those facing food insecurity.

10/08/2020

Infinitive Volunteering at JK Community Farm

We had an amazing time at JK Community Farm and were honored to have the opportunity to give back to our local community by harvesting sweet potatoes for food banks around the Loudoun County area.

This is "Infinitive Volunteering at JK Community Farm" by Infinitive on Vimeo, the home for high quality videos and the people who love them.

09/26/2020

We had a great time today picking sweet potatoes for local food banks. Thank you to JK Community Farm for giving us the opportunity to give back!

Today our amazing board member, Denis and his team at Infinitive joined us to kick off our sweet potato harvest! During their corporate team building event, Infinitive harvested 5,776.2 lbs of nutrient dense sweet potatoes for our local food pantries! Thank you Infinitive, we are so grateful!

08/06/2020

It is always an honor to work with JK Community Farm to help feed our local community! Shout out to Infinitive's 2020 summer interns for all their hard work!

A HUGE thank you to our volunteers from Infinitive who joined us this week to harvest 1,990 lbs of veggies for our local food pantries!
Infinitive is one of our annual partners who ensures our farm is able to grow each year, and we are so grateful!

05/05/2020

Infinitive is a proud supporter of JK Community Farm which is a 150 acre nonprofit farm in Northern Virginia donating 100% of the food they grow to local food banks and food pantries. As food insecurity is increasing daily during this difficult time, we invite you to join us in supporting their mission to end hunger with healthy food.

Every $35 donation allows the farm to grow an additional 2 weeks of food for someone in need. Please share and consider donating at www.givechoose.org/jkcommunityfarm.

02/03/2020

Why Infinitive is the Best Place to Work

Looking for a great place to work? Come join our award-winning consultancy!

11/19/2019

Women Giving Back Partnership

As we approach the season of giving, Infinitive is proud to be supporting and donating to Women Giving Back. This foundation helps women and children in crisis by providing quality clothing at no cost.

This is "Women Giving Back Partnership" by Infinitive on Vimeo, the home for high quality videos and the people who love them.

10/25/2019

We had a blast last night at the March of Dimes Maryland-National Capital Area Chapter Signature Chefs Auction! Infinitive was a Gold Sponsor at this March of Dimes event which helped raise $450,000 to help fight for a brighter future for moms and babies in DC and across the country.

10/24/2019

We are excited to be attending TechDay at William & Mary School of Business! What a great opportunity to meet students and share why Infinitive is different kind of consultancy!

Interested in a Tech Job Post-Graduation? Join us and William & Mary School of Business for W&M’s 3rd Annual TechDay, a full-day Thought Leadership and Employer Showcase event on Friday, November 1 in Miller Hall.
TechDay is a once-a-year event you won’t want to miss, all W&M students are welcome. For more information and to RSVP for lunch, see TribeCareers.

10/22/2019

Infinitive Supports The AJ Foundation

Infinitive's CEO, Denis McFarlane, interviews fellow Infinitivian, Michael McCormick, to chat about his 12 hr marathon golf session in honor of The AJ Foundation For Children With Autism.

10/16/2019

We had a great time meeting students from the W&M MSBA program yesterday on their fall careertrek. Thank you for making us a part of your visit!

MSBA students enjoying their trek to DC. Visiting with NPR, Infinitive, and EAB before heading to the fall WAABA thought leadership panel led by Professor Monica Tremblay!

10/15/2019

We’re proud to support our Infinitivian, Michael McCormick, as he golfed for 12 hours yesterday in honor of The AJ Foundation For Children With Autism Golf Event. Michael even broke a Topgolf record for most balls hit in a day!

10/01/2019

InFUNiday Fall 2019

InFUNiday is Infinitive's biannual event that brings employees together to have #fun, #connect and #grow. Check out highlights from our Fall event!

This is "InFUNiday Fall 2019" by Infinitive on Vimeo, the home for high quality videos and the people who love them.

08/23/2019

How Self-Service Helps Political Advertising

In the latest series of videos on how media and publishing organizations can take advantage of the coming “sales tsunami” of political advertising, CEO Denis McFarlane and media executive Steve Malinchock discuss the benefits of self-service platforms and tools.

Hit ▶️ now to hear more!

When you're done watching the video head over to our website for the full blog post: https://www.infinitive.com/2019/08/20/how-self-service-helps-political-advertising/
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#videos #publishing #advertising #digital #political #elections #tech #consulting #consultingservices #media

08/20/2019

Political Advertising: Complex Analytics In Real-Time

Get complex and real-time analytics in political advertising with Deep Media Insights. Discover how it's possible for your organization to improve forecasting, fix problems quickly, and deliver the right information to your clients with a clear view of your data.

Catch the full blog post on our website here: https://www.infinitive.com/2019/08/14/video-deep-media-insights-for-political-advertising/
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#publishing #advertising #blogpost #digitaltransformation #ads #political #politicaladspending #insights #data #tech #cloudsuperheroes #consulting #Infinitiveconsulting

08/14/2019

Political Ad Spending: Is Your Data Clean?

Political advertising is heating up 🔥, and candidates are paying crazy money to publishers for ads. Tune in to hear from Infinitive’s media and publishing expert on what publishers need to be thinking about with navigating the huge opportunities from the elections.

In this video, Infinitive touches on topics from:
-- Master Data Management (MDM) and its role
-- Deeper insights through analytics
-- Product catalog design
-- How training factors in

After your done watching head over to our blog to view the full post: https://www.infinitive.com/2019/08/13/video-how-media-and-publishing-companies-can-vote-for-efficiency-and-profitability/
#publishing #candidates #publishers #ads #advertisers #digital #2020 #elections #media #data #tech

08/12/2019

Infinitive is speaking at the CloudyCon conference

Are you looking for the opportunity to hear stories and gain expertise to improve cloud financial management? Register for CloudyCon and watch Infinitive’s CEO, Denis McFarlane and Technology Practice Lead James McGinn talk more about the event.

Read the full blog post here: https://www.infinitive.com/2019/08/12/video-infinitives-jim-mcginn-to-speak-on-finops-at-cloudycon/

#CloudyCon #event #speaking #cloudsuperheroes #sanfransisco #consulting #digitaltrasformation #tech #FinOps #cloudfinancial #cloud #management

08/07/2019

Time flies when you’re having fun! Friday marks the last day for Infinitive’s interns extraordinaire. Through their internship, they have worked on new company projects, joined in on fun events, volunteered their time to charity, and studied hard for Amazon Web Services (AWS) certifications! All eight, passed there AWS Certified Cloud Practitioner exams and have also strengthened their knowledge in Cybersecurity, and Data Science and Analytics. We are proud of each one of them, and we had a great time getting to know them.
Thanks for being part of our digital transformation family!
📸: JK Community Farm volunteering event
#cybersecurity #amazonwebservices #awscertified #interns #certifications #internship #volunteering #digitaltransformation #cloudsuperheroes #technology

07/26/2019

Learn What Interactive Content Could Mean for Digital Advertising

Being able to choose what programming you want to watch when you want to watch it, used to seem like a futuristic idea. But now it’s the reality – and publishers are taking it a step further. Learn more as Infinitive digs deeper into this topic in the video below.

For more on this topic, check out Infinitive's recent blog post here: https://www.infinitive.com/2019/07/25/choose-your-own-ad-venture-and-its-impact-on-digital-advertisers/

07/23/2019

Digital and Media Convergence: Ready, Set...Scale!

If publishers want to scale, they need to be focusing on automation and self-service. Discover why by clicking ▶️ and hearing from Infinitive's media expert.

After watching head over to the blog for details: https://www.infinitive.com/2019/07/22/digital-media-and-convergence-ready-set-and-scale/

07/22/2019

Denis and Steve Discuss Political Ad Spending

The 2020 elections are expected to bring in 10 billion in revenue. Are publishers ready?

07/18/2019

Join Infinitive at Agile2019 Conference

Join Infinitive's agile expert, Claire Atwell at Agile2019! Watch the video for more details on the event. #agile #agile2019 #video #event

07/12/2019

Why Companies Need to be Agile? Infinitive Explains

More companies than ever are embracing agile as a way to work more productively and collaboratively. Hit play ▶️ to hear how your company can see HUGE advantages from becoming more agile.

Want to dig deeper into agile? Read our blog post 'Five Key Behaviors to Recognize and Reward in Agile Adoption' here: https://www.infinitive.com/2019/07/12/five-key-behaviors-to-recognize-and-reward-in-agile-adoption/

07/11/2019

Denis & Michael Discuss Disaster Recovery In The Cloud

Has your company backed up its data 📊and applications that are in the cloud? Hear why it's essential to save your digital assets.

View the full post here: https://www.infinitive.com/2019/07/11/disaster-recovery-in-the-cloud/

#disastermanagement #disasterrecovery #cloud #data #apps #consulting #digitaltrasformation #cloudsuperheroes

07/08/2019

Denis & Kevin Talk About the Mortgage Industry

Watch ▶️ and learn more about the constant state of evolution in the mortgage industry from Infinitive.
#mortgage #mortgageindustry #digital #consulting

https://vimeo.com/342315843

Join in on the discussion as Infinitive's CEO, Denis McFarlane, and Financial Services Mortgage Lead, Kevin Coyle talk about the mortgage industry. Check out…

06/17/2019

Blockchain and Cryptocurrency: What Trends to Expect in the Future

Want to learn more about blockchain and cryptocurrency? Hear from Infinitive's experts Austin Erickson and Bruce Semisch as they talk about this topic. https://vimeo.com/340510373
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#cryptocurrency #blockchain #consulting #digitaltransformation

Hear about the future of blockchain and cryptocurrency from Infinitive's experts. Thanks for watching! FOLLOW INFINITIVE AT: LinkedIn: https://www.linkedin.com/company/infinitive/ Twitter:…

06/13/2019

The AWS Public Sector Summit in DC was a great event for Infinitive to learn more about AI, ML, Data Warehouses, cloud, and diversity. From listening to Teresa Carlson speak to the fun after-hours networking event hosted for AWS partners like us. We are excited for our continued journey with AWS and the APN (Amazon Partner Network). See you at next's year summit. #cloud #diversity #publicsector #AWS #PublicSector #AWSConsultingPartner #cloudsuperheroes

06/13/2019

Denis & Steve Discuss Linear and Digital Convergence

#TBT - Infinitive‘s media expert, Steve Malinchock dives into linear and digital convergence and why it's important for companies. #digital #expert #media #linear #convergence https://vimeo.com/318230805

In this video Infinitive’s Denis McFarlane, Founder & CEO and Steve Malinchock talk about the importance of linear and digital convergence. View the full…

06/12/2019

Cross-Channel Marketing Frustration? How Even the Best Companies Can Improve

Even the biggest companies struggle with marketing across different channels. Find out what steps your business can take to create a more personalized journey. #marketing #marketingtransformation #marketingb2b #consulting #digital #digitaletransformation #crosschannel https://vimeo.com/339988852

Do you ever feel like a company you buy from doesn’t know you? Feel frustrated with information sent that’s not relevant? Watch as our expert explains…

06/10/2019

Infinitive Obtains AWS Public Sector Partner Status

Infinitive is now a Public Sector Partner. Hit ▶️ to hear about the partnership and our involvement in the Washington DC Public Sector Summit starting tomorrow. https://vimeo.com/341360028
#cloudsuperheroes #tech #cloud #AWS #publicsector #publicsectorsummit #Amazon #digitaltransformation #consulting #summit #washingtondc #partnership

Infinitive's CEO, Denis McFarlane and Technology Lead, Jim McGinn announce AWS Public Sector Partner and Infinitive’s involvement in the AWS Public Sector…

06/07/2019

As an AWS Select Consulting Partner, we are always looking for new ways to learn, and #reMARS was an excellent place for Infinitive to get insights on machine learning, automation, robotics, and space. 📸credit: Infinitivian - Ian Green
Learn more about our partnership here: https://vimeo.com/319563341
#robotics #automation #consulting #AWSpartner #tech #IT #machinelearning #artificialintellegence #space #Amazon #cloudsuperheroes #digitaltransformation

06/05/2019

Looking for Marketing Automation Success? Start by Looking in the Mirror

What is the real secret to marketing automation success? Our marketing expert Benjamin Eisenkramer and CEO, Denis McFarlane answer this in our video below. #marketingautomation #marketing #SEO #consulting #digitaletransformation #digitalmarketing https://vimeo.com/337283836

Join in on the conversation as Infinitive's CEO, Denis McFarlane, and Ben Eisenkramer talk about the struggles and solutions of marketing automation. For more…

05/28/2019

Introducing Infinitive's ☀️ summer interns extraordinaire! Please help us welcome the next generation of technology consultants. Over the next 11 weeks, they will train in AWS, Cybersecurity, and Data Science and Analytics as they become part of our digital transformation family!
#cloudsuperheroes #workhardplayhard #AWS #digital #consulting #interns #infivitive

Videos (show all)

Infinitive Supports The AJ Foundation
How Self-Service Helps Political Advertising
Political Advertising: Complex Analytics In Real-Time
Political Ad Spending: Is Your Data Clean?
Infinitive is speaking at the CloudyCon conference
Learn What Interactive Content Could Mean for Digital Advertising
Digital and Media Convergence: Ready, Set...Scale!
Denis and Steve Discuss Political Ad Spending
Join Infinitive at Agile2019 Conference
Why Companies Need to be Agile? Infinitive Explains
Denis & Michael Discuss Disaster Recovery In The Cloud

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20365 Exchange St, Ste 301
Ashburn, VA
20147
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