FRD Center Market Entry Services

Por el 4º ano consecutivo el Instituto Valenciano de Competitividad e Innovación (Ivace+i) ha invitado al FRD Center proponer empresas importadoras rumanas interesadas en ser invitadas a la próxima edición de Go Global que tendrá lugar en Feria Valencia. Esto significa que nuestros servicios les resultan útiles, ¿no?

El mercado rumano es uno de los mas dinámicos del Europa Emergente. Los exportadores valencianos de productos agroalimentarios, vinos han mantenido reuniones con los importadores rumanos facilitados por el equipo de FRD Center.

FRD Center facilita la participación de compradores rumanos en las reuniones B2B de GoGlobal en los sectores clave especificados por IVACE:
> sector médico hospitalario
> materiales de construcción
> agroalimentario
> calzado y moda
> productos relacionados con el niño, juguetes, puericultura
> hábitat, textil hogar, mueble, iluminación

El equipo de FRD Center ha identificado mas de 50 empresas rumanas relevantes y después de entrevistar sus decidentes, ha seleccionado 23 empresas locales para proponer al IVACE ser invitadas al Go Global 2026.

Desde el 2000, el FRD Center colabora con organismos gubernamentales que se dedican a la promoción en el exterior, y el impulso a la internacionalización de las empresas de sus países. Por esto, FRD Center es parte de varios Redes Exteriores de comunidades españoles reforzado a la internacionalización de las respectivas PYMES en Rumania y la Europa Emergente.

What do you know about our activity in 2025 so far...? In 2025, for Clients from Bulgaria, Finland, Greece, Ireland, Japan, Spain, the Netherlands, the USA, our team at FRD Center: Bespoke to has provided bespoke market research and studies, trade missions, site visits organisation, market opportunity assessment, strategic contacts with local Decision Makers in Emerging European markets such as , Czechia, Slovakia, Hungary, Poland. Have a look in the video below >>>>>>

Here are just a few examples:
1 - Our Client from is a company specialized in Recruitment, Temporary staff leasing and Assessment. It is part of a Group which operates in Sweden, Norway and Denmark.

They hired the FRD Center bespoke market entry services to prepare a comprehensive market opportunity assessment and to select strategic business partners in Romania, which were introduced to the Client for direct discussions, negotiations and strategic decisions for market expansion on the Romanian staffing market.

2 - Our Client from is the government-related organization that works to promote mutual trade and investment between Japan and the rest of the world.

A long-term Client of FRD Center, in 2025 they required bespoke market research and study, strategic business partners search and selection in Romania etc.

3 - Our Client from The is the Royal Dutch Embassy in Romania, a FRD Center Client since 2014.

In 2025, the Agriculture, Fisheries, Food & Nature of the Embassy of the Kingdom of the Netherlands in Bucharest required the FRD Center bespoke strategic B2B matchmaking services and the site visits organization for the high level of 15 companies visiting Romania.

4 - One of our Clients from is a private company specialized in manufacturing of high quality Appliances, Electrical, and Electronics, such as emergency lighting, technical and architectural lighting, fire and toxic gas detection systems and hospital headboard. They are supported by the ASTUREX. Sociedad de Promoción Exterior Principado de Asturias, S.A. Agency and located in the Parque Tecnológico de Asturias.

They hired the FRD Center to provide bespoke market assessment for their products, strategic business partners search and selection and facilitation of B2B contacts with Decision Makers in Romania

For more details and specific inquiries, do not hesitate to contact the FRD Center team by email at [email protected]

What is happening in Romania these days? Romanians have elected a pro-EU President. Thanks to the democratic vote of the Romanian people, Romania continues her European path, together with the EU community.

As a direct consequence, new financial measures are expected to help improve the Romanian economy.

The election of a pro-European President in Romania is a positive economic signal which was immediately noticed. The stock market rose, the RON strengthened and interest rates on the interbank market fell.

The new Romanian Government will have to take a series of fiscal measures to rebuild the trust of European authorities and investors.

Currently, the Elected President meets with Finance specialists, with representatives of the business community, of the foreign investors in Romania and the Political Parties in order to identify the most appropriate solutions.

Not only the European Commission and the Rating Agencies are paying attention to the decisions to be taken by the future Government, but also the business people, both local and foreign investors in Romania, such as Romanian Business Leaders, an organization that brings together over 600 entrepreneurs, leaders and professionals from the Romanian business environment.

In addition to fiscal predictability and budget balancing, business people also demand the acceleration of the digitalization of public institutions, the simplification of administrative procedures, and the streamlining of mechanisms for accessing European funds and investments through European funds to stimulate economic growth, as well as an independent, efficient and educated judiciary for the new economic realities.

The new Government will also have to make a development strategy to increase the competitiveness of the Romanian economy.
Priorities are expected to be digitalization, the energy industry, the defense industry, critical resources, new technologies and artificial intelligence.

Romania's priorities – as stated by her new President - are balancing the budget, attracting foreign investment, rapidly absorbing European funds, a more active policy at the European Union level, restoring citizens' trust in state institutions and, above all, a clear economic vision.

Romania has the potential to become a success story in Europe under the leadership of her newly Elected President, Nicusor Dan: a competent professional with excellent record track of successful projects, efficient management of the Bucharest City Hall since 2020 and the support of the Romanian people.

Are you interested to do business in Romania? To expand to the Romanian market?

For bespoke Market Entry Consulting services such as Market Research, Opportunities Assessment and Strategic Business Introduction at Decision Maker Level in Romania and Emerging Europe

Contact the FRD Center at email [email protected]

We are very happy to announce that recently, the FRD Center: Bespoke Market Entry to Emerging Europe welcomed a new Client: a Spanish company looking to expand on the Romanian and Bulgarian markets.

The Spanish company is specialized in manufacturing lighting solutions for the industrial, healthcare and social sector. They have more than 40 years expertise in Appliances, Electrical and Electronics Manufacturing. Their products target the professional market.

As a first step, the FRD Center Project Leader discussed with the Client and agreed the requirements, the deliverables and timeframe of the Business Partners Search and Selection project.

The FRD Center consultants are currently working to develop the search & selection of relevant local players, present the Client’s products and assess their interest in a one-to-one meeting with the Client representative and discuss the collaboration.

It is aimed that the FRD Center bespoke Business Partners Search and Selection will generate several strategic B2B introductions at Decision Maker level in Romania and Bulgaria for the Spanish Client.

Are you looking for strategic business partners in Emerging European markets?

Contact the FRD Center at email: [email protected]

Proudly sharing with my LinkedIn network that the FRD Center team have recently completed successfully two important comprehensive market studies in Romania. Contact us at email [email protected] for more details.

One in-depth market research focused on the Romanian Food & Beverages Market. The Report numbered over 150 pages.

The other sector analysis focused on the Seismic Protection in the Romanian Building Sector and involved numerous direct discussions with sector experts such as Structural Engineers, Architects and Constructors.

Do you need customised Primary Research and Data Collection in Emerging Europe: Romania, Bulgaria, Poland, Hungary, Czechia, Serbia etc.? The FRD Center can assist you with investigative interview techniques, one-to-one meetings and store checks conducted in a professional and strategic manner.



For nearly 25 years we have been providing upon demand actionable information and credible authoritative resources for market entry into Emerging Europe. Contact us at email [email protected] for more details.

Did you know that FRD Center assists foreign companies and organisations with customized market research in Romania and the Region? For more details email us at [email protected]

We conduct primary research and direct discussions with experts, as we benefit from a considerable business and professional network in Romania and, through our local partners, in all the other markets in Emerging Europe.

Part of our customised researches are Strategic desk research and data collection, players and competitors analysis, Face-to-Face interviews and discussions with KOLs.

Also, we provide Market intelligence and analysis and, if required, we make Presentations of the Report to the Client, sometimes involving Sector Experts which can answer directly the Client's questions.

For more details contact us - FRD Center