Adeeb Hussain
Turning clicks into sales with strategy, consistency, and passion. Helping brands grow on Amazon โ one ad at a time
Amazon Advertising Manager - Amazon PPC
06/08/2025
๐จ Struggling with High ACOS on Amazon? Letโs Fix That. ๐
Amazon PPC campaigns can either fuel your growth โ or drain your profits. If your ACOS (Advertising Cost of Sales) is eating into your margins, itโs time to optimize.
Here are 5 Proven Strategies to Reduce ACOS & Maximize Profitability:
๐ 1. Add Negative Keywords
Eliminate irrelevant traffic to prevent wasted ad spend.
๐๏ธ 2. Optimize Your Product Listings
Your listing must convert. Better conversion = lower ACOS.
๐ฏ 3. Segment by Match Types
Run separate campaigns for Broad, Phrase & Exact to gain control and analyze performance more clearly.
๐ 4. Bid Intelligently
Scale bids on keywords that convert, and reduce spend on poor performers.
๐ 5. Leverage Placement Modifiers
Adjust bids for Top of Search & Product Pages to increase ROI where it matters.
๐ก Bonus Tip:
Your Search Term Report is gold. Audit it weekly to catch wasted spend or discover new opportunities.
โ
I work with Amazon sellers to improve PPC performance and lower ACOS through data-driven optimization.
Letโs connect if youโre looking to scale profitably ๐
What is Amazon PPC? A Quick Breakdown ๐
If you're selling on Amazon, youโve probably heard of PPC (Pay-Per-Click) โ but what does it really mean?
๐น Amazon PPC is a paid advertising tool that lets sellers promote their products.
๐น You only pay when someone clicks your ad.
๐น It helps boost visibility, sales, and product ranking.
๐น Perfect for launching new products or standing out in a competitive market!
โ
Example: Selling trekking shoes? Run a PPC ad for keywords like โbest hiking bootsโโyour product shows up top in search results!
Amazon PPC = Smart marketing, direct results.
Want to learn how to get started? Letโs connect! ๐ฌ
30/04/2025
April Success Story โ PPC & Sales Management in Action! ๐
Proud to share the amazing results I achieved this April while managing both PPC campaigns and overall sales strategy for an Amazon brand:
๐ Monthly Performance Highlights:
๐น Total Sales: $121,499.49
๐น Units Ordered: 4,609
๐น Total Orders: 4,222
๐น Ad Sales: $53,118.78
๐น Ad Spend: $11,526.10
๐น ACoS: 21.7% (Strong control!)
๐น Orders via PPC: 1,753
๐ก What made it work? โ
Smart keyword targeting & negative keyword refinement
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Continuous bid optimization
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Budget scaling on winning campaigns
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Data-driven listing optimization for maximum conversions
Compared to last yearโs performance in April, we achieved:
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+20% sales growth
โ
+439 additional units sold
Itโs incredibly rewarding to see consistent growth when strategy meets ex*****on. Managing both PPC and overall sales has been a challenging yet fulfilling experience โ and this is just the beginning. Letโs make May even better! ๐ช
Letโs keep scaling! ๐ฅ
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