Fable Creative

Nothing I love more than working with women who turn their lived experiences into something meaningful. Jasmine from The Resting Sol had a vision to make motherhood easier, and watching her bring it into the world has been magic. So grateful for her kind words and for the chance to be part of her journey 🤍

Sharing some of my favourite hand-illustrated icons from recent projects! One of my absolute favourite ways to bring a brand to life.
There’s something special about adding those small, custom details that feel crafted, intentional and full of personality. These little illustrations help tell a brand’s story in a way that feels warm, human and uniquely theirs. I love creating them and I love seeing how they tie everything together just as much.

Sharing a few of my favourite projects I’ve had the joy of working on recently.
Each brand has its own story, personality and rhythm and getting to translate that into visuals is one of my favourite parts of the design process. Grateful for the trust, the collaborations and the chance to bring so many unique visions to life. Can’t wait to show you what’s coming next. 🌿✨

I’m so excited to share the new branding for Meadow & Mint — a farm-to-table café with a heart for seasonal, honest food.
For this identity, I leaned into soft botanicals, grounded textures, and a palette inspired by fresh produce and countryside calm. Every element was crafted to mirror the café’s philosophy: simple, intentional, and deeply connected to the land. Bringing Meadow & Mint’s story to life visually has been such a rewarding project, and I’m thrilled to finally reveal the brand in its full, refreshing new look.

I’m excited to share the branding for Sunday in Sienna ☀️ a hand-poured soy candle business inspired by the warm, nostalgic feeling of a slow Sunday in Italy.

Branding is so much more than a logo.
It sets the tone, tells your story and helps customers instantly feel connected to your business. The right branding makes you memorable, trustworthy and confident in how you show up.

For Sunday in Sienna, I created a warm, earthy identity that reflects the heart of the brand from colours and typography to the overall feeling of calm, sun-soaked nostalgia.

If you’re starting a business or want to elevate your current one, strong branding is one of the best investments you can make. I’d love to help bring yours to life.
Send me a message anytime. 🧡

✨ Client Love ✨

So grateful for this kind feedback from Socially Danni 💛

Working with Danni was such a dream — she brought so much warmth, creativity, and vision to her rebrand. Seeing her refreshed identity come to life and align so perfectly with who she is now has been so rewarding 🌿

Helping passionate business owners feel confident and connected through their branding is what it’s all about ✨

Created a set of custom illustrated icons for Socially Danni ✨

Designed to match her fun, relaxed and beachy vibe. The perfect addition to elevate her social posts and tie her refreshed brand together 🌞🌿

✨ Introducing The Resting Sol ☀️

Designed with parents in mind, The Resting Sol creates beautiful, practical baby nap mats that make nap time possible anywhere you go. 🌿💛

Whether it’s a park picnic, a beach afternoon, or a cozy corner at home — these mats bring comfort, ease, and a little bit of sunshine to every rest.

✨ Introducing the refreshed Peak Stainless ✨

A sleek, modern update for a business built on precision and quality.
Peak Stainless specialises in stainless and aluminium fabrication — delivering craftsmanship that’s as strong as it is refined. ⚙️✨

This refresh brings a clean, professional edge that reflects their commitment to excellence, durability, and detail.

Nothing better than seeing the Porch Bar & Eatery brand out in the wild 🌿✨

Loved bringing their bold, moody, and modern vision to life — and even more seeing it perfectly complement their vibrant, Asian-fusion atmosphere.