Rough Rough

We’re not saying it’s criminal... But prices this good shouldn’t be legal. Last pieces. No restocks. Steal your spot before it’s all gone.

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For the ones who walk beside us. Quietly loyal, endlessly present.

A moment is coming.
Rooted in gratitude, wrapped in intention.

Made for those who give us everything,
without asking for anything.

Three shades.
Not chosen from a chart,
but pulled from memory.

Stone Grey, the weight of stillness.
Sand Beige, the warmth of silence.
Forest Green, the breath of instinct.

Designed to move in rhythm.
With your dog, and with the world.

Don’t forget to treat yourself, and the one who never forgets to love you.

Designed from your dog’s perspective. These collars combine comfort, restraint and respect.

Crafted from premium vegan materials, because kindness is our baseline, not a bonus. Softly padded for daily wear, and built to last. From the stainless steel D-ring to the buckle protector, every detail reflects how much you care.

Effortless depth, timeless by nature.

Only take your essentials with you. Me:

Sand & Stone.

One warm as the last light on the shore.
One cool as the shadow that waits for it.

Sand Beige carries the glow of golden hour. Soft, inviting, quietly alive.

Stone Grey holds the calm of ancient rock. Steady, loyal, unmoved by passing tides.

Together, they speak of balance.

Of dogs who live between adventure and stillness.
Of beauty that feels as natural as the earth beneath their paws.

Why silver, not gold?

We often get asked why we chose stainless steel over gold hardware. The answer is simple: your dog’s safety comes first.

Gold finishes can chip, tarnish, or contain heavy metals, not ideal when it’s something your dog wears (and licks). That’s why we use marine-grade stainless steel: hypoallergenic, rust-resistant, and designed to endure daily adventures.

It’s not just timeless in look, it’s thoughtful in function.
Because real luxury is built to last.

Materials matter. Intention matters more.

Billie’s got her look. Time to fetch yours tomorrow.

Shaped with purpose. Built for comfort. Made to last.