GreenTech

𝗚𝗿𝗲𝗲𝗻𝗧𝗲𝗰𝗵 𝗔𝗺𝘀𝘁𝗲𝗿𝗱𝗮𝗺 𝟮𝟬𝟮𝟲: 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗻𝗴 𝘁𝗵𝗲 𝗪𝗼𝗿𝗹𝗱 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗖𝗼𝗻𝘁𝗿𝗼𝗹𝗹𝗲𝗱 𝗘𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁 𝗔𝗴𝗿𝗶𝗰𝘂𝗹𝘁𝘂𝗿𝗲
Throughout GreenTech Amsterdam 2026, hundreds of international guests from around the world gathered in the Netherlands to exchange knowledge, explore innovations and discuss the future of food production. Growers, investors, policymakers, government officials and ministers were all eager to connect with the innovative heart of Dutch horticulture.

From roundtable discussions and company visits to networking events, knowledge sessions and meetings on the GreenTech exhibition floor, one message stood out clearly: the challenges of food security, water scarcity and climate resilience require collaboration across borders.

This impactful week was made possible by a strong public-private collaboration, aimed at welcoming and immersing influential guests in the Netherlands’ CEA sector. New partnerships were launched, valuable knowledge was shared, and the momentum carried through the entire week. 𝗪𝗮𝘁𝗰𝗵 𝘁𝗵𝗲 𝗮𝗳𝘁𝗲𝗿𝗺𝗼𝘃𝗶𝗲 𝘁𝗼 𝗿𝗲𝗹𝗶𝘃𝗲 𝗮𝗹𝗹 𝘁𝗵𝗲 𝗵𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀! 🎥

More information on all activities? Read the full press release here: https://www.dutchgreenhousedelta.com/knowledge/aftermovie-greentech-week-2026/

The Strategic Trade Fair Program is coordinated by AVAG and carried out in collaboration with the Ministry of Agriculture, Fisheries, Food Security and Nature, the Netherlands Enterprise Agency (RVO), the Municipality of Westland, Dutch Greenhouse Delta, GreenTech and World Horti Center.

GreenTech Amsterdam 2026 is a wrap!

After three inspiring days, we look back with great appreciation on an incredible edition of GreenTech Amsterdam. Together with 530 exhibitors and many more visitors from across the globe, we created new connections, sparked meaningful conversations, and explored the innovations shaping the future of horticulture.

From breakthrough technologies and knowledge-sharing sessions to discussions on global challenges and sustainable food production, GreenTech once again demonstrated the power of bringing the industry together.

As Mariska Dreschler reflects in this video, the theme of PURE connection came to life throughout the event, connecting innovators, growers, researchers, policymakers, and entrepreneurs from around the world.

The journey continues at GreenTech North America this September and GreenTech Americas in Mexico next spring. But for now, we would like to thank everyone who contributed to making this edition such a success.

We look forward to welcoming you back in 2027 at the global meeting place for horticulture: GreenTech Amsterdam.

See you next year 🌱

We asked our visitors why they came to GreenTech Amsterdam 2026 and what makes their visit a success.

Their answers highlight exactly what GreenTech is all about: discovering new technologies, meeting suppliers, exploring innovations, and staying up to date with the latest developments in horticulture.

For many, GreenTech is the leading event in horticulture: the place where the industry comes together to share knowledge, tackle challenges, and find practical solutions for the future.

And when is a visit truly successful? When new connections are made, valuable conversations take place, and visitors leave with ideas, partnerships, and solutions that can help their business move forward.

🌱 The future of horticulture starts with talent.

During HortiTalent today, students and young professionals had the opportunity to discover the dynamic world of horticulture, connect with leading companies, and explore the latest innovations on the show floor of GreenTech Amsterdam 2026.

Organised in cooperation with AVAG, HortiTalent offers a unique chance to learn more about the industry through inspiring presentations, valuable networking opportunities, and conversations with companies looking for the next generation of talent.

In this video, Lianne Berkhout from AVAG explains the importance of HortiTalent and how the programme helps connect young people with exciting career opportunities in horticulture.

🌿 Sharing knowledge is what drives progress

This morning at the Medicinal Plants Stage (Green World), the session “Beyond the Flower: Maximizing Value Through Post-Harvest Innovation” explored how the medicinal plant sector is evolving beyond cultivation alone.

From processing and extraction to packaging, compliance, and product development, the discussion highlighted how post-harvest strategies can unlock added value, boosting both quality and profitability.

As moderator, Sonny Moerenhout emphasized a key message: over the course of three days, this stage is all about sharing knowledge, insights, and innovation, reflecting just how fast this industry is growing and transforming.

A powerful reminder that collaboration and knowledge-sharing are essential to shaping the future of horticulture.

🌱 Designing the future of farming.

This morning at GreenTech Amsterdam, participants joined Henry Gordon-Smith from Agritecture for an interactive CEA Design Workshop, diving into the world of Controlled Environment Agriculture (CEA).

From greenhouses and vertical farming to business planning and farm design, attendees gained practical insights into how sustainable and profitable farming systems can be developed for the future.

With Agritecture’s farm planning software, participants didn’t just listen and learn, they got to design their own CEA farms and pitch their ideas, bringing concepts to life in real time.

The session was filled with innovation, creativity, and inspiration for growers and entrepreneurs.

Why do people come to GreenTech Amsterdam?

For many visitors, the answer is simple: if you want to stay up to date with the latest developments in horticulture, this is the place to be.

In this video, visitors share why GreenTech is such an important event for them. The Netherlands remains a global pioneer in horticulture, making GreenTech Amsterdam the ideal place to discover innovations, exchange knowledge, and explore how trends such as data-driven growing are becoming increasingly important for the future of the industry.

Not only visitors are enjoying the experience, but also exhibitors. Bringing growers, innovators, and curious professionals together to connect with like-minded people is what GreenTech is all about.

The world meets at the Dutch Pavilion

At GreenTech Amsterdam, the Dutch Pavilion serves as a hub where international delegations, Dutch entrepreneurs, knowledge institutions, and industry partners come together to connect, collaborate, and explore new opportunities.

In this video, Gert Stiekema, Dutch Minister of Agriculture, shares the importance of the Dutch Pavilion as a gateway to the Netherlands' world-leading horticulture ecosystem.

We also hear from Seewraj Nundlall of the Economic Development Board Mauritius, who explains what his delegation brings to GreenTech and why this event is such a valuable platform for international cooperation.

This is where you find the crème de la crème of Dutch horticulture. 🌱

“It's a no-brainer”

We asked our exhibitors one simple question: Why would you recommend exhibitors to attend next year's GreenTech Amsterdam?

Brice Richel (Richel Group), Fabrizio Corrias (Alveco SRL), and Ad Kranendonk (Flier Systems) didn’t hesitate, and their answers were very clear.

With visitors, growers, customers, and industry professionals from all over the world, GreenTech offers a unique opportunity to showcase innovations, strengthen relationships, generate new business, and stay connected to the latest developments in horticulture.

Watch the video and hear directly from our exhibitors why GreenTech Amsterdam continues to be the place where the global horticulture industry meets.