Beyond.Studio

We’ve been working to bring the iconic aesthetic to the digital world. Why? Because fashion isn’t just physical anymore, it’s how you show up everywhere, including the Snap Map, Chats and Lenses.

Playing with native web AR on iOS.
That occlusion makes it feel too real.
Closest thing to owning the Balenciaga Chips Bag 🥲

Disclaimer, 3D asset was AI generated, downloaded as GLB file and implemented in a custom webAR test project for research purposes only.

The future might be closer than you think. The AR glasses is scheduled for a general consumer launch in 2026.

“Deconstruction” POC for the Disney x F1 collection

A not so real behind the scenes look at the production of the custom designed Beyond hoodie ’23 drop.

Creating an AI-Powered Logo Reveal.

We’ve been experimenting with AI logo reveals to see if they can actually handle high-end brand assets without losing the details. We wanted to find a straightforward workflow that bridges the gap between raw AI generation and the precision of custom 3D work, while maintaining complete control over the final frame. Here is how we did it.

1. The Foundation: Custom 2D/3D Assets
Don’t rely on AI to “guess” your brand’s geometry. Start with a custom 2D or 3D-rendered logo. This ensures the lighting, texture, and depth are 100% on-brand before the AI even touches it.

2. The “Anchor” Frames
To give the AI a clear path, you need two key frames:
The Start Frame: An empty background or an atmospheric environment that matches your brand’s aesthetic.
The Final Frame: Your high-res 2D or 3D logo in its full glory as the “end state.”

3. Defining the Transition
In your prompt, describe the specific physics of the movement and tell exactly how to transition between the two images. This ensures the motion feels intentional and maintains the structural integrity of your custom 3D work.

For the video attached, we used a 3D rendered logo, an AI generated background and a custom prompt to describe the animation.

Happy Valentine’s Day! With Love from Beyond 💕

Last year we created 3 CGI/FOOH videos as part of the Magnificent Icons campaign. Footage was shot on 3 different locations in New York, with each location featuring one or more of the Bvlgari Magnificent Icons. This video features the Bvlgari Tubogas 18kt gold bracelet.

For Coach, we created a Snap Bitmoji clothing collection that lets audiences wear the brand, not just see it. These digital pieces become part of how people express themselves every day, inside conversations with friends.

For brands, Bitmoji fashion unlocks a powerful new layer of engagement:
• Always-on visibility inside social interactions
• Deep emotional connection through self-expression
• A low-friction way for audiences to “own” the brand

For audiences, it’s simple and fun: instant access to fashion, personal style, and digital identity.

This is what modern brand experience looks like: personal, playful, and built into how people communicate.

Items i’m wearing are:
• Coach Script Embroidered Denim Bucket Hat
• Heritage C Plaque Oversized Leather Jacket
• Tailored Skater Pants
• Soho Sneaker

Beyond logo animation A001
- Houdini
- Blender

3D animation for as part of a virtual try-on prototype. Demonstrating how 3D production visualization can be multifunctional and repurposed for various goals.