Hugo Yusuf Rashid

Hugo Yusuf Rashid

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Founder & C.E.O @africabeverages || humanitarian works || business tycoon

04/04/2026

Family is everything 🤍
At the end of the day, no matter how busy life gets, nothing is more important than the people who call you home. Time moves fast, kids grow up, moments pass, and days turn into memories before we even realize it. That’s why spending time together matters so much. Laugh together, eat together, travel together, and be present while you still can. Put the phones down, make time, create memories, and choose family every chance you get. Because one day, all you’ll have left are the moments you shared and those moments will mean everything with my kids.

01/04/2026

Small businesses don’t grow from money…
they grow from courage, consistency, and faith.

If you’re building something from scratch,
remember this:
Every big brand you admire today once started with zero followers, zero customers, and zero support. But they DIDN’T give up.

Keep going — your breakthrough is on the way.

19/02/2026

Sitting around, wasting time gossiping and judging others is not unfamiliar to many. They forget that such acts are a sin. Use the time wisely to improve yourself. Remember, tomorrow is not promised to anyone. So don’t waste your short life. Start rearranging your priorities.

15/02/2026

Been thinking a lot about life lately and it only sunk in that you only get one life, you don’t get another go at it. You will never be as young again as you are today and there is nothing more precious than time. Spend your time with people who love you. Grab every opportunity by the balls and never give a ** ** about what anyone thinks about you. Life’s to short to be anything but happy ❤️

07/02/2026

the world remembers two kids of people, the one who made money and those that made mistakes I made both and learned one thing, you can lose everything and still come back you might aswell disappear, but the money is going to get you a seat at the table & it’s the respect, boundaries, smart moves thats going to maintain the relationship

29/01/2026

No one talks about how draining it is when your mood constantly switching between keep going it will get better & I can’t do this anymore I’m about to give up, may you heal from what you don’t talk of…

26/01/2026

Blessed to have a nephew who fills my heart with so much love and laughter one thing about you kiddo is that you love cars Watching you grow is a joy may you always be blessed with happiness and strength

24/01/2026

You gotta respond differently… The devil knows you… He knows what gets on your nerves, he knows what blows you, he knows what sends you over the edge, he knows what stresses you out… Each time he sends the same things your way that gets you caught up !!! And you respond the exact same way… This is how he traps you every single time… But when you respond differently it confuses the devil… He has no choice but to flee from you & go back to the drawing board because he was equipped for the old you, not the new you!! Pray & let God change your heart, he will remove the desire you have to respond how you used in situations. Confuse the enemy by doing something different!

09/01/2026

U see me smiling, but behind the smile’s silent battles you never know, I face the storm that trying to break me and here I am, still standing, still smiling, the smile is not a weakness, it’s a proof of strength, courage and the fire within me, behind every curve in my lips is a story of survival, a heart that choose to fight, and a soul that never gave up, this is me, smiling not because life is easy, but I choose to shine anyway I miss my wife.

24/12/2025

A liar won’t be upset because you did something wrong. They’ll be upset because you saw through them. The truth is something they fear, not because it hurts, but because it reveals. When someone is living in a lie, your awareness becomes a threat. They would rather twist the story than admit they were caught.

It takes strength to stay calm when you know the truth and someone’s trying to hide it. Don’t argue with someone who builds comfort on deception. Protect your peace, hold on to what’s real, and remember that truth always finds its way, no matter how much it’s denied.

24/12/2025

I’m learning to breathe easier this season.
To let go of stress I don’t need.
To hold on to gratitude that actually matters.

Life really is too short to live for opinions that don’t love you back.
Too short to carry negativity that was never yours to begin with.

So, I choose joy.
I choose laughter.
I choose peace over proving a point.

This Christmas, I’m not sweating the small stuff.
I’m enjoying life, having fun, and letting my happiness speak for itself. 🎄✨

Sometimes, the best response is simply living well. 👌🏾

20/12/2025

I starved around people who had serious money,I never got mad at them even once..I got motivated because I knew their money wasn’t mine,heal from entitlement.Your successful friends and relatives owe you nothing,get your s**t together.And when your name is ever mentioned in the rooms of life changing opportunities, may education never be the limiting factor.

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