27Names

Last week, agencies across the 27Names network came together for our 2nd annual Community Day. This year’s theme was More Than a Meal, based on a simple belief: a meal is rarely just a meal. It’s connection. It’s conversation. It’s belonging.

For many of us, lunch is routine. A quick break between meetings or something we grab between calls. But sharing a meal has always meant more than just eating. It’s where relationships form, conversations happen, and communities grow. At the same time, access to a reliable meal is something many people still struggle with.

That’s why our agencies across Europe spent the day organizing community lunches & dinners, supporting food-related charities, raising donations, volunteering their time, and bringing people together around a table.

What has truly blown us away is the heart, creativity, and care that went into every activity. No two initiatives looked the same, yet each reflected the same desire to make a positive impact in their local communities.

A full recap is still to come but we didn’t want to wait to say thank you.

To every agency that participated: thank you for embracing the idea and making it your own.

From the beginning, Community Day was about more than what happens within our network. It was about showing how a simple act can bring people together and inspire action. We hope the stories from this year’s Community Day encourage others to find their own ways to create a positive impact in their communities.

More soon ❤️

An evening with YSL Beauty- a meeting full of elegance, inspiring conversations and experiences refined to the smallest detail, brought to you by our member ✨

From the team: “In the unique space of the Hotel Warszawa, we created an intimate event, during which friends of the brand - celebrities, make-up experts and influencers - had the opportunity to celebrate the world of beauty together and be the first to discover YSL Beauty novelties, including Lovenude lipsticks.

Carefully designed scenography, a conducive atmosphere for meetings and aesthetics characteristic of the world of Yslbeauty made it an evening full of emotions, beauty and authentic experiences.

We love working with a client with whom each project becomes a unique story – created at the highest level and always with great attention to every detail.

Thank you YSL Beauty for your trust and the opportunity to co-create another unique design 🤍”

Client Team: Michał Bednarek, Klaudia U., Kamila Harasimowicz, Berenika Kosiedowska
Creative Team: Emilia Burko, Diana Poinc
Production Team: Katarzyna Gronowska, Maksymilian Białas, Monika Stegienko
Advocacy Agency: enyo.co

100 years of ❤️

From our member “We look back with pride at the show we were allowed to create for this special anniversary of the HEMA. A milestone that we got to celebrate together with thousands of employees from all over the country in the Ziggo Dome.”

Check out their original post for more!

Today’s the day! 🎉🍽️

Across Europe, agencies from our network are coming together for 27Names 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲 𝐃𝐚𝐲: 𝐌𝐨𝐫𝐞 𝐓𝐡𝐚𝐧 𝐚 𝐌𝐞𝐚𝐥.

From shared lunches and cooking initiatives to volunteering, fundraising, and local partnerships, each activity will look different, but they’re all built around one simple idea:

𝐀 𝐦𝐞𝐚𝐥 𝐢𝐬 𝐫𝐚𝐫𝐞𝐥𝐲 𝐣𝐮𝐬𝐭 𝐚 𝐦𝐞𝐚𝐥.
It can mean connection. Belonging. Time. Care. Community.

We’ll be sharing moments from across the network throughout the day on Instagram, so keep an eye on our stories to follow along and see how our agencies are turning a simple act into something bigger.

And if today inspires you, invite someone to your table. You never know what one shared meal might mean.

A shared table. A zero-waste menu. A cause that matters. This year’s Community Day will take many forms, and in Zagreb, our Croatian member is bringing the idea of More Than a Meal to life through “Aperitivo Zero.”

On May 27th, the heart of the city will become a place for conversation, connection, and community. Together with renowned chef .with.nastasja , guests will gather around a communal table and explore how simple choices around food can have a bigger impact, from reducing waste to supporting those who need it most.

The evening combines:
🍽️ Zero-waste cooking and practical everyday inspiration
🤝 Open socialising across generations and communities
❤️ Donations supporting women and children through the SOLIDARNA Foundation’s Women’s Fund

Thank you to .hr for featuring this beautiful initiative and helping shine a light on the power of local action. Read the full article (in Croatian) here: https://www.gloria.hr/gl/scena/eventi/aperitivo-zero-zajednicki-stol-humanitarni-dogadaj-zagreb-15711884

This week, our agencies will come together across Europe for our second annual Community Day. This year’s theme: More Than a Meal. Because a meal is rarely just a meal. It can be time shared. Conversation started. Dignity restored. A moment of belonging.

On May 27th, our agencies will take part in local initiatives shaped by their own communities; from community lunches and cooking initiatives to volunteering, fundraising, food collection, and partnerships with local charities and shelters.

And one day later, on May 28th, the world turns its attention to a challenge that goes far beyond food for World Hunger Day. This year’s World Hunger Day celebrates the contributions we all make: the hands that plant seeds, lift others up, learn new skills, build solutions, share knowledge, raise voices and open new futures.

We know one day won’t solve a global issue. But we believe small actions, especially when taken together, still matter.

Follow along this week to see how our agencies are turning More Than a Meal into action across Europe.

Hey , sorry we’re late but we had to polish our 🪩