Dear Problem,
→ Creative agency solving brand marketing problems towards a less advertising-cluttered world Free the odd, solve the rest.
Through strategy, branding, advertising & digital solutions, we delve deep into brands' challenges. We lean into the oddities, embrace the obstacles, and welcome every brand problem as our own. With research, creativity, and tireless optimism in our hands, we redefine the narrative of problem-solving itself. Because when problems become allies and solutions emerge from mutual understanding, we pav
12/02/2026
Ocean Explorers is for divers ready to go deeper. Literally ⚓
Sunken wrecks in the abyss. Underwater caves untouched by light.
It's dark, it's demanding, and it requires real skill. Ocean Explorers gets you there through rigorous training and expeditions.
We created a visual identity that reflects this depth and intensity.
Full case in the comments.
Choosing where to study is not just a decision, it is a change in direction 🧭
For Vilniaus universitetas / Vilnius University, we created “For an International You”, using eyeglasses to show a new perspective: study in Vilnius, open doors worldwide.
See the full case in the comments.
22/01/2026
Skipas can be your school’s hero too 👋
What started at Vilnius Antanas Vienuolis Progymnasium is now open to everyone. “Skip the phone, not your friends”, with Skipas leading the way, turned into a real change, supported by teachers, parents, and students alike. As other schools showed interest, we were happy to share it.
Now Skipas has his own website 👉 https://skipas.lt/
There you can:
– download ready-to-use posters, flyers, bookmarks, stickers and more
– learn why phone-free school time actually matters
– contact us for custom, branded materials for your school
Take a look. Make friends with Skipas 🙌
Skipas - Skipink telefoną, ne draugus! Skipas yra draugas, kuris padeda Lietuvos mokykloms įgyvendinti naują taisyklę – atsisakyti mobiliųjų telefonų naudojimo kol vaikai yra mokykloje.
17/12/2025
Just before the winter break, we stick to one of our favourite traditions – the bagel breakfast 🥯
This time, the bagels came with names – thoughtful, intuitive, rational, curious. A gentle reminder that even problems can be approached in different ways.
As always, breakfast was followed by Christmas ads. We watched, debated, and voted for the one that stayed with us most.
This year’s winner is Five Star Theater: “Slippers” by Amazon.
Check it in the link in the comment ⬇️
Just before the winter break, we stick to one of our favourite Dear Problem traditions – the bagel breakfast 🥯
This time, the bagels came with names – thoughtful, intuitive, rational, curious. A gentle reminder that even problems can be approached in different ways.
As always, breakfast was followed by Christmas ads. We watched, debated, and voted for the one that stayed with us most.
This year’s winner is Five Star Theater: “Slippers” by Amazon.
Check it in the link in the bio ⬆️
05/12/2025
PROTESTAN – pirmasis vaistas, skirtas skatinti visuomeninį imunitetą gintis nuo piktavalių nedemokratinių procesų.
PROTESTAN padeda visuomenei:
◆ atpažinti, kai sprendimai stumiami tyliai „po stalu“
◆ reaguoti, kai bandoma užkimšti burną pilietinei visuomenei
◆ išvengti pavojingo šalutinio poveikio, vadinamo „ai, man nesvarbu“
PROTESTAN tinka visiems, kurie:
◆ nori žinoti, kas vyksta mūsų valstybėje
◆ netiki, kad „už mus jau viską nusprendė“
◆ mano, kad demokratija yra kasdienis raumenų pratimas
Indikacijos
◆ staigus skaidrumo trūkumas valdžios sprendimuose
◆ ūminis viešų diskusijų vengimas
◆ lėtinis stuburo suskystėjimas
Dozavimas
Kasdienė PROTESTAN dozė:
◆ kritiškai tikrinti informacijos šaltinius, raportuoti, trinti tamsą
◆ klausti „o kodėl taip?“
◆ kalbėtis su žmonėmis, kurie galvoja kitaip, ir jų nenutraukti
Esant stipriam nedemokratinių procesų paūmėjimui, dozę galima didinti:
◆ dalyvauti diskusijose
◆ pasirašyti peticijas
◆ protestuoti
◆ eiti balsuoti
Šalutinis poveikis (pageidautinas)
◆ staigus pilietinis aktyvumas
◆ padidėjęs atsparumas manipuliacijoms
◆ sumažėjęs cinizmo lygis
◆ galimas noras jungtis į bendruomenes ir iniciatyvas
PROTESTAN neišsprendžia demokratijos problemų per naktį, bet padeda užauginti visuomenę, kuri nevirškina bet ko.
‼️❤️🩹Ginti nepriklausomą LRT ir laisvą žiniasklaidą svarbu dabar.
Susitinkam gruodžio 9 d. 12 val. Nepriklausomybės aikštėje prie Seimo.
RSVP: https://www.facebook.com/events/1373192317814355/
It’s all biology, baby! 🔥
In collaboration with Dr. Jūra Lašas, we developed the visual identity for Ticking Biology – an educational platform that helps make menopause science clear and relatable.
The identity reminds us that menopause is part of biology, not a flaw. The logo combines symbols of time and conversation, with a flame that points to one of the most common symptoms, hot flashes. Colors, type, and illustrations were chosen to keep information easily approachable – whether in podcasts, on social media, or out in the world.
👉 Watch the case study to see how menopause science became a brand identity.
03/09/2025
Phones don’t belong in school 🎒
They distract in class, eat up breaks, and pull kids deeper into endless scrolling.
This year, Vilnius Antanas Vienuolis Progymnasium drew the line: no phones during lessons or breaks. But instead of just saying NO, they invited students to skip the phone, not their friends.
We made this new rule feel less like punishment and more like a possibility. The mascot, Skipas, helped a lot. It’s a hippo in uniform who skates, stumbles, sometimes forgets the rules, but always finds new, interesting ways to spend his time and shares them with other kids. Less screen – more school life 🛹
Explore the full project – link in comments.
22/08/2025
🌊 Our design just set sail – and it’s catching the wind exactly how we imagined.
Just look in.
Just move in.
That simple, open tone set the direction for our full launch campaign for JUST-IN, a new residential development by Realco.
We built the messaging around the hyphen – turning it into a flexible space to say more, feel more, invite more. Soft visuals, conversational copy, and a clear story of everyday comfort.
Watch the video and explore the full project: https://dearproblem.co/noproblem/just-in-realco
Just look in.
Just move in.
That simple, open tone set the direction for our full launch campaign for JUST-IN, a new residential development by Realco.
We built the messaging around the hyphen – turning it into a flexible space to say more, feel more, invite more. Soft visuals, conversational copy, and a clear story of everyday comfort.
Watch the video and explore the full project: https://dearproblem.co/noproblem/just-in-realco
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