ArabAd
Your go-to source about MENA’s ad land Launched in 1986, ArabAd is the first and oldest advertising and communications magazine catering to the MENA region.
Distinguished in its coverage of advertising, marketing, branding and everything in-between, ArabAd maintains a watchful eye on the pulse of this industry to bring the latest and greatest from the communication world.
30/03/2026
The Lebanese National Theatre presents “Returning” featuring displaced youth
Read full article: https://www.arabaddigital.com/en/article/6029-the-lebanese-national-theatre-presents-returning-featuring-displaced-youth
30/03/2026
From Town Criers to Television… The first two ages of advertising.
Read full article: https://www.arabaddigital.com/en/article/6028-from-town-criers-to-television-the-first-two-ages-of-advertising
30/03/2026
Agencies as Strategic Partners: Shaping Purpose, Governance, and the Future
Read full article: https://www.arabaddigital.com/en/article/6027-agencies-as-strategic-partners-shaping-purpose-governance-and-the-future
27/03/2026
Our campaigns are culturally relevant, while we also maintain global standards.
Read full article: https://www.arabaddigital.com/en/article/6024-our-campaigns-are-culturally-relevant-while-we-also-maintain-global-standards
26/03/2026
In Saudi, authenticity is not optional. It is the price of entry.
Read full article: https://www.arabaddigital.com/en/article/6022-in-saudi-authenticity-is-not-optional-it-is-the-price-of-entry
24/03/2026
The 4 Core Purposes of Advertising… And why misunderstanding them is costly
Read full article: https://www.arabaddigital.com/en/article/6020-the-4-core-purposes-of-advertising-and-why-misunderstanding-them-is-costly
23/03/2026
The most immediate challenges we address in KSA revolve around talent and the intense competition.
Read full article: https://www.arabaddigital.com/en/article/6019-the-most-immediate-challenges-we-address-in-ksa-revolve-around-talent-and-the-intense-competition
23/03/2026
Don't Hand Them the Market
Read full article: https://www.arabaddigital.com/en/article/6018-dont-hand-them-the-market
20/03/2026
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19/03/2026
“We are committed to leading, shaping, and contributing to the future of Saudi advertising journey.”
Read full article: https://www.arabaddigital.com/en/article/6017-we-are-committed-to-leading-shaping-and-contributing-to-the-future-of-saudi-advertising-journey
18/03/2026
One visual alone can seem ordinary and might go unnoticed. But place two visuals side by side, and the story comes to life. That’s the power of a double panel: when visuals interact, a simple idea can turn into a remarkable campaign.
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Level 5 Bldg, President Elias Hraoui Avenue
Beirut
0001