Base Blu
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COUTURE AND PRET-A-PORTER, FRESH, STYLISH BRANDS, ACCESSORIES AND TOP OF THE RANGE FRAGRANCES... ALL INTENDED TO PROFFER OUR CUSTOMERS A DELUXE LIFE STYLE.
Established in Varese, just 50 kilometres from Milan, Base Blu has been operating in the Luxury Retail sector for over 20 years through exclusive concept stores designed to turn shopping into a unique experience in-store and online. THE LUXURY RETAIL "BASE BLU" GROUP, ESTABLISHED MORE THAN 20 YEARS AGO IN VARESE, 50 KILOMETRES NORTH OF MILAN, AND ITS EXCLUSIVE CONCEPT STORES MAKE SHOPPING A UNIQUE
28/05/2026
Umit Benan at Base Blu.
A refined take on tailoring, where ease meets character and silhouettes move with natural fluidity. Every piece reflects a precise, contemporary vision of style.
Available online and in store.
21/05/2026
Some stories don’t follow time, they move through it.
Base Blu presents the iconic legacy of Herbert Levine: sculptural silhouettes, impeccable detailing, and a bold elegance worn by women who defined an era.
An exclusive selection of timeless luxury.
Now available at Base Blu, both in-store and online: Moncler Grenoble SS26.
Set in the sun-drenched landscapes of Tucson Mountain Park in Arizona, the campaign features Gus Kenworthy, Mia Regan, and Richard Permin exploring vast desert terrains from sunrise to sunset. Red rock formations, open skies, and desert trails frame a collection designed for lightweight layering and outdoor exploration.
Discover the new season and shop the latest arrivals now.
15/05/2026
A refined selection from the Base Blu edit of The Attico Primo Bagno collection, where bold swimwear and elevated beachwear define a modern summer wardrobe.
14/05/2026
For every invitation worth remembering.
The Ceremony Selection: refined silhouettes and effortless elegance for the season ahead.
Discover the looks on Base Blu.
07/05/2026
Loafers define the season’s most refined trend: timeless, understated, and inherently sophisticated. A modern essential that elevates every silhouette with quiet luxury. Discover the selection at Base Blu.
29/04/2026
MM6 x Salomon just landed.
Lightweight, bold, and built to stand out, this is your next step.
Shop the drop on Base Blu.
21/04/2026
Phoebe Philo collection D new arrivals now in-store at Base Blu
17/04/2026
Loewe x Paula’s Ibiza: a carefree take on summer, where vibrant color meets effortless style. Discover the capsule now at Base Blu.
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Varese
21100
Orario di apertura
| Lunedì | 15:00 - 19:00 |
| Martedì | 10:00 - 19:00 |
| Mercoledì | 10:00 - 19:00 |
| Giovedì | 10:00 - 19:00 |
| Venerdì | 10:00 - 19:00 |
| Sabato | 10:00 - 19:00 |