ARC'S

Magic Box scored again.

We teamed up with Medea (Italgas group) and Gianfranco Zola to kick off their first full-on campaign and spread the word about the methane revolution in Sardinia.

From digging into insights to sketching out the creative playbook, we mapped out a multichannel strategy that runs deep and wide.
TV, radio, OOH, social... no stone left unturned.

Zola showed up, suited up, and totally pulled it off. He scores, we assist.

"L'energia che muove l'isola" Gianfranco Zola nella nuova campagna di Medea Medea (Gruppo Italgas) sceglie Gianfranco Zola come volto del suo impegno per lo sviluppo energetico e infrastrutturale della Sardegna.

And just like that, 2024 is gone.
Starting from right about now, until Jan 6th, Arc’s will be closed to give us all some well-deserved slack, just to come back stronger and more creative than ever!

Enjoy this time with friends, families, significant others, pets, everybody! Catch you all in 2025