PISA 1940
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The Leading retailer for watch lovers. More than Watches. A unique Space, where one can live an exclusive experience.
Founded in the early twentieth century from the passion for the Watchmaking Art, Pisa Orologeria went from being a small workshop to becoming a modern family-owned business. It has been awarded among the best retailers in Europe in the industry for tradition, competence and range of products offered. Based in Milan, inside the “Quadrilatero della Moda”, the historical shop in Via Verri has been gi
19/06/2026
A return to classic dimensions: introducing a 39mm stainless steel icon, complete with a signature red triangle bezel.
Perfectly proportioned for every adventure, built for a lifetime of stories.
Discover Tudor Watch collection at Pisa 1940 Flagship Store, via Verri 7 Milano, and on our website
18/06/2026
Stepping inside the heart of Piaget’s Manufacture means discovering a world shaped by expert craftsmanship, unseen details, and genuine passion.
We were delighted to share with a select group of our guests an exclusive journey, unveiling the exceptional craftsmanship behind the Maison's remarkable creations.
An immersive experience celebrating exceptional savoir-faire, where every jewel and timepiece comes to life through the dedication of artisans and master craftsmen who transform precious materials into emotion.
Because the true value of a creation lies not only in its beauty, but in the hands that bring it to life an invaluable human heritage of precision, expertise, and passion that makes each piece truly unique and timeless.
17/06/2026
Cartier Authorized Partner | The Manufacture's expertise is at the service of a movement designed for the everyday.
Discover Cartier collection at Pisa 1940 Flagship Store, via Verri 7 Milano, and on our website
16/06/2026
Patek Philippe offers a glowing variation on its Ladies’ Calatrava, featuring an Officer’s-style case and a sunburst sand beige dial with matching calfskin strap.
The undeniable elegance of this model 7200/50G-001 is accentuated by its admirably slender profile.
Discover the collection at Boutique Patek Philippe via Verri 9 Milano and on our website.
Chiseled precision in every line.
A cage crafted by hand.
Diamonds alive in perpetual motion.
Discover Messika collection at Pisa 1940 Flagship Store, via Verri 7 Milano, and on our website
Something is buzzing in the world of TUDOR, and it’s a redesigned 39mm Black Bay Chronograph with a thin case featuring a bold yellow dial.
Discover Tudor Watch collection at Pisa 1940 Flagship Store, via Verri 7 Milano, and on our website
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Via Pietro Verri 7
Milan
20121