Superstudio Design

At SuperNova, technology was everywhere.

From AI-powered objects to immersive XR environments, digital twins, interactive art, and sensory installations, SuperNova brought together some of the most forward-thinking projects of Milan Design Week 2026.
Innovation felt tangible, physical and digital worlds merged, and design revealed its power to make technology more human, intuitive, and meaningful.

Among the exhibitors:

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AI takes physical form through interactive objects designed to react, communicate, and connect.


Design becomes the bridge between people and technology, turning innovation into a more human and emotional experience.


An immersive exploration of mobility, where movement evolves into a sensory and contemplative journey.


Textiles and digital innovation merge to create a personalized, multisensory design experience.


Digital twins, XR, and AI come together to imagine the cities and infrastructures of tomorrow.


Light, gravity, and virtual reality merge into a constantly evolving spatial experience.

Heading to Copenhagen for ?

These are five exhibitions currently on our radar:

• UKURANT
• FREDERICIA
• DEORON
• AALTO 90 PAVILION – IITTALA x HYDRO
• BREAD AND BUTTER

A selection spanning emerging talents, design icons, contemporary craftsmanship and new perspectives on everyday living. Do not miss it.

During Milan Design Week 2026, Superstudio Maxi hosted Honda R&D’s Dream Driven Design Workshop, developed in collaboration with La Fonte and / : an immersive experience where emerging designers explored new visions for the future of mobility through storytelling, artificial intelligence, collaboration, and human-centered design.

Inspired by Soichiro Honda’s belief that innovation begins with dreams, participants from leading Italian design schools and diverse creative backgrounds worked intensively in international teams to develop speculative concepts, narratives, and future scenarios. Fast-paced, hands-on, and deeply collaborative, the workshop became a space where different perspectives, cultures, and creative approaches could intersect.

A few intense days of experimentation, dialogue, and future thinking hosted at Superstudio.



&D MDW2026

For the third consecutive year, and Superstudio continued their cross-promotional collaboration with the talk “What’s Next? The Vision of the Future”, held yesterday at ICFF NYC.
Moderated by Giulio Cappellini and with the introduction of Laura Vella, the conversation brought together international voices from the worlds of design, education, and creative direction to explore how contemporary design is evolving and which ideas are shaping what comes next.

Speakers included: Monica Correia, Cecilia León de la Barra, Daniel Germani, Sergio Nava.

2026, taking place during NYCxDESIGN from May 17-19, brings together design, culture, and business on a global stage. Superstudio joins the program with the talk in cross promotion “What’s Next? The Vision of the Future” on May 18 at 1:30 PM in the Oasis, featuring @.

Register for a complimentary pass with code SUPER100.

Over 105K visitors across three venues, three districts and three identities of contemporary design.
Superstudio Design 2026 marks a new chapter: an open platform of ideas, people and connections shaping the future of design.