North East Integration Rally

From 4th January 2026 – 4th February 2026 with the theme Peace | Progress | Prosperity This will help build the tourism ecosystem of the area.

The North East Integration Rally is a non-competitive car and motorcycle rally designed to showcase the beauty, diversity, and untold stories of North East India. NE Integration Rally 2026: Peace, Progress & Prosperity
NE Integration Rally is a month-long event to connect NE India as well as to showcase to the rest of the world the rich diversity, culture, investment opportunities and human capita

l available. The Integration Rally is being organised with the theme: Peace, Progress & Prosperity to send across a message of ‘Peace’ in order to bring in Progress in the region. With this rally, we want to engage the local youths with 5E for Success: Education, Employment, Employability, Entrepreneurship and Emotional Intelligence. The people who will come in contact will be provided a platform on these 5Es so that a ‘productive’ movement can be ushered in the North East Region of India. The North East Integration Rally shall also showcase the various initiatives undertaken by the Central & State Governments, as well as undertake various campaigns
The methodology for promotion will be documentation (Video, Photography & Recordings); Social Media Broadcasts; Media Coverages; Articles and Interviews, etc. The methodology of campaigns will be Exhibitions, Street Plays and Lectures by participants and experts, audio-visual campaigns during the rally, display in cars and signboards. The participants will get an exposure to ‘Adventure Sports’ as the night stay could be opted for by them as ‘Camping’ or in a Hotel Stay. The Adventure Sports exhibition will be held in specific spots where participants would participate and locals would observe. Disaster Management Training as well as an exhibition will be taken up during the rally, and Amateur Radio will be used in the tours as well as promoted. Implementation:
KRC Foundation will organise the event with the following protocol:
1. Engagements with State Government and District administration
2. Creation of District Level Committee headed by State Project Coordinator
3. Expert Committee(s) with Lead Experts
4. Associated Member Organisation
5. Media, PR, Outreach

Funding:
KRC Foundation will raise funding through sponsorship from the Central Ministries, State Governments, Corporations, Media Telecast Rights, Advertisements, and in a cooperative mode. Criteria:
The winners will be judged on various parameters such as safe driving, participation in campaigns, innovation, volunteerism, and technical considerations. This rally is about ‘Discipline and Not about Speed’. The Rally is not a Competition but a ‘Campaign to Explore NE India’ through a structured platform.