The Pivotals

Twitter has announced a new test of ads within Fleets, its take on the stories format, which will see ads inserted between Fleets as users tap through the full-screen frames.

Twitter Announces Initial Test of Ads in Fleets, Flags Expansion of Full-Screen Format Ads Twitter has announced the first stage of testing for ads in its Fleets option.

Here's wishing many more success stories to all our colleagues and partners. Congratulations Sumeet Saurabh for being recognised by The Times Group in their prestigious 40 under 40 lists. This is a testimony to your diligence, sincerity and ability to learn and deliver. Pranshu Sikka The Times of India Anupam Kher

Times 40 Under 40 recognizes pathfinders who inspire the country with their success stories - Times of India Spotlight News: “Before you are a leader, success is all about growing yourself.

Conversion Rate Optimization With These Great Marketing Tips

Conversion Rate Optimization With These Great Marketing Tips Conversions are what it’s all about whether you’re efforts are online or off as conversions ring the cash register so…

How Internet Marketing Can Help Businesses Make More Money?

How Internet Marketing Can Help Businesses Make More Money? In today’s world, everyone is hooked on their phones, computers, and other digital devices. The Internet is not just a…

“Marketers’ overall economic optimism has rebounded beyond mid-pandemic and even pre-pandemic levels,” according to a new survey.

Marketing Budgets are Growing Again, Say CMOs, and Marketing’s Standing as Well “Marketers’ overall economic optimism has rebounded beyond mid-pandemic and even pre-pandemic levels,” according to a new survey. The CMO Survey,…

LinkedIn has published a new, 50-page guide on how to establish a thought leadership and growth strategy online.

LinkedIn Publishes New Guide on Establishing a Thought Leadership Strategy LinkedIn has published a new, 50-page guide on how to establish a thought leadership and growth strategy online.

Enjoy the festival of colours with joy. Happy Holi!

When it comes to modern methods of marketing, Digital Marketing and Public Relations become the topic of debate due to the confusion between the roles each of these plays for a business.

Digital Marketing or Public Relations. What’s Best for your Business? - The Pivotals When it comes to modern methods of marketing, Digital Marketing and Public Relations become the topic of debate due to the confusion between the roles each of

Marketing is focused on promoting and selling a specific product, whereas PR is focused on maintaining a positive reputation for a company as a whole. Know more below

PR And Marketing Are Not Same: Here Lies The Differences - The Pivotals A lot of communication professionals often assume that Public Relations and Marketing are the same. This is highly mistaken and can hamper your career growth.

New LinkedIn Campaign Planning guide designed to essentially walk you through each stage of each type of LinkedIn ad campaign, beginning with an overview of key objectives for each.

LinkedIn Provides New Worksheets to Help Map Out Your On-Platform Ad Campaigns LinkedIn has published a new guide to help map out your LinkedIn ad campaigns.

Adopting a customer-centric mindset is just as critical in B2B dealings as it is when serving retail customers. Know 5 Ways to Improve the B2B Customer Journey here.

5 Ways to Improve the B2B Customer Journey Creating a strong customer experience is a team effort spanning marketing, sales, customer support, even finance. But marketing plays a…