Kulfi Collective
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Kulfi Collective is a modern media network that functions at the intersection of content, commerce and culture.
We bring together talent, tech and IP to create innovative content at scale around the passions of young people in India and across the world.
2025 was a wild ride! 🎢
We did some of our best work yet for our favourite brands, experimented like crazy with AI and creative tech, built our proprietary cultural intelligence platform, turned our wonderful little office in the Nehru Center into a kick-ass creative playground, and had a really good year with our amazing teams! ♥️
Here’s a sneak peek. Big love to all our partners, contributors and team members who helped make this happen!
2026, let’s gooo! ⭐️
23/01/2026
Did you try to sell your tix before Lolla? You’re not alone. 🎫
Feels like yesterday:
Alarm set, app open, fastest fingers first.
Only to land 900,000th in the queue for your favourite band. 🫠
A year later?
It seems to have gotten tough to sell your gig tickets.
Even discounted ones. 💸
Decision fatigue? Sensory overload? Or are live gigs losing their grip on us? 🤷🏻♀️
✏️
09/01/2026
India buys coffee online more than Germany and Japan. Here’s why that matters.
From iced coffees as identity markers to influencer-led discovery and subscription buying, the way India drinks coffee is changing fast. ☕️
But this shift isn’t just about taste. It’s about feelings, creators, and digital-first behaviour. 🤳🏼
Swipe through to see how Gen Z, social media, and the vibe economy are reshaping India’s coffee market.
✍🏼 Written by
29/12/2025
2025 has been an amazing year for us at Kulfi. Challenging, yes. But also so fulfilling, fun and transformative!
We owe it all to these incredibly good looking bunch of people, who show up every day, hustle and get sh*t done! We are so, so proud of all our Kulfolks for all their hard work and efforts, and now, as we go on break before the new year, we want to take a moment to say THANK YOU for everything!
See you in 2026! ♥️
Happy Christmas Eve from Lumo and friends! 🎄
It’s been the most fun working with on creating this christmas universe, fully created through 3D animation. From storyboarding to compositing and a multitude of pre and post-production tasks in between, we produced a 30 episode mini-series for Lapland, of which 4 are available to watch on YouTube. Go check it out! ♥️
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Mumbai
400018