MySmark
Customer experience management tools for user segmentation, feedback and sentiment, behavior analysis.
MySmark offers a range of cutting-edge solutions to manage the Customer Experience and enhance your loyalty programmes. You set the survey and the touchpoint, we provide the key customer metrics.
04/06/2018
Trieste is almost ready, as a new destination marketing research based on the perception of residents and tourists about the city and its flavours: have a read at some initial insights
First insights on #DP Trieste - MySmark Destination Personality Trieste is coming to an end. It has been very interesting to analyse two different images of the city of Trieste. The project had a good spread all over the residents of the city, but it has been a bit challenging to reach enough tourists, that is why we decided to involve in...
25/05/2018
We are excited to be in Parigi for the next month and collaborate with Paris&Co at :
MySmark lands in Paris as one of the winners of Comet 6 - MySmark The Paris Landing Pack_Explore is a business acceleration program providing a complete tool kit on doing business in France. The initiative is promoted by Paris&Co, and there is where we are going. With its thriving tech ecosystem, Paris is a perfect gateway for entrepreneurs wishing to conquer the....
23/05/2018
With its thriving tech ecosystem, Paris is a perfect gateway for entrepreneurs wishing to conquer the European market.
So excited has been selected by Paris&Co for this:
https://www.parisandco.com/…/Paris-Landing-Pack_Explore-sea…
Parigi here we come!
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09/05/2018
Cosa pensano i turisti di ?
Continua lo sviluppo del nostro nuovo progetto di ricerca Trieste:
#DP Trieste, la città dei turisti... - MySmark Trieste, il nuovo progetto di B-smark, ha preso il via. Sono state chiamate a rispondere ai sondaggi diverse centinaia di residenti del capoluogo giuliano ed i responsi sono stati molto interessanti. Ci siamo impegnando ora ad osservare un’altra percezione della città d....
03/05/2018
Stiamo sviluppando un bellissimo nuovo progetto di destination marketing a Trieste, partito in questi giorni con il coinvolgimento di oltre 500 residenti e altrettanti turisti. Diventera' anche una tesi di laurea presso Università degli Studi di Padova ... :
Siamo pronti a partire con #DP Trieste - MySmark B-smark ha fatto partire il suo nuovo progetto Trieste. Lo scopo principale della ricerca e’ quello di esaminare diverse percezioni del capoluogo giuliano. Capire come Trieste appare agli occhi dei suoi residenti e come invece a quelli dei suoi turisti, valutare quali tratt...
16/04/2018
There are many connections between Ireland and Italy, but probably the biggest one can be found in : James Joyce lived a third of his life in this city. Nowadays, a museum tells the story of this writer to visitors coming to Trieste:
Trieste
#DestinationPersonality Trieste - James Joyce Museum - MySmark There are many connections between Ireland and Italy, but probably the bigger one is the most famous writer of Irish history. Indeed, James Joyce lived a third of his life in Dublin, and another third in Trieste. “When I die Dublin will be written in my hearth” Joyce was born in Dublin in 188....
29/03/2018
Happy to announce that we are launching a new project regarding , a beautiful city in the north-east of which in the last few years has been progressively opening to an international dimension. How is all of this changing the perception of this city?
A new #DestinationPersonality research about Trieste - Italy - MySmark B-sm@rk is going to provide a Destination Personality research project on another destination in Italy, now is the time of Trieste to reveal its identity. During the whole 20th century Trieste has been the most literary city in Italy, indeed its fame has had an international echo. “Think you’....
22/03/2018
Chinese students in Europe are more and more and in their spare time they like to travel. What are their favourite European destinations? And their preferred activities? Here's our interview with two Chinese students in Dublin:
Chinese students’ travel behaviour: interview with two Chinese students in Dublin - MySmark In the context of the EU-China tourism year, B-sm@rk recently has been focusing its attention on young Chinese tourists as an interesting category of visitors in Europe. A particular segment of these tourists is represented by Chinese students in Europe. In fact, China in recent decades has led the....
15/03/2018
Yesterday our CEO Nicola Farronato participated in the Business Networking Event in Milan. Other official guests included Katherine Zappone, TD Minister for Children and Youth Affairs, and H.E. Colm O Floinn, Ambassador of Ireland to Italy.
09/03/2018
Today we had the pleasure to discuss our work with a group of students from the University of Applied Sciences and Arts of Western Swizterland Hes-so Valais Wallis. It was great meeting you all!
23/02/2018
If you want to know more about doing business with , you can find out on our blog what our CEO Nicola Farronato and the other speakers said at the event ‘China business culture: communications & marketing’:
Doing business with China: research, cultural differences and social media - MySmark Yesterday we had the opportunity to participate in the event “China Business Culture: communications and marketing” part of the programme of the Dublin Chinese New Year Festival (DCNYF).The speakers gathered at the Guinness Enterprise Centre (the GEC) to discuss methods to investigate the Chines...
21/02/2018
Our CEO Nicola Farronato on stage at Chinese Communication and Marketing event for Dublin Chinese New Year Festival - 都柏林中国新年庆典 presenting our latest research:
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