Generation Y

Marketing Summit 2026 was, for us, more than an industry event.​

Eva Bouzi and Katerina Sarra represented Generation Y across two days of conversations with brands and senior professionals shaping the Greek marketing landscape, in an environment that BOUSSIAS Events has consistently built to be demanding, substantive, and populated by people who show up to engage, not just to attend.​

What we're taking back isn't just new connections. ​

It's a confirmation that the market is looking for agency partners with depth of experience, honesty in approach, and the ability to answer real questions.​

We were glad to be in the room. And even more glad for the conversations that started there.​

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We are proud to share that Nana Ioakimidou, Partner & Chief Client Relations Officer at Generation Y, will be joining the Judging Committee of the UX | CX Awards 2026 for the 5th consecutive year.

Bringing together leading professionals and industry experts, the awards celebrate excellence, innovation, and impactful customer experience strategies across the market. Nana’s participation as a judge reflects our ongoing commitment to delivering meaningful client relationships and customer-centric solutions.

We’re honored to contribute to an initiative that highlights the future of customer experience.

Our team continues to invest in meaningful connections, fresh ideas, and strategic conversations shaping the future of marketing.

Eva Bouzi, Head of Marketing, and Katerina Sarra, Marketing Account Director, will be attending the Marketing Summit 2026, one of the leading gatherings for marketing leaders and decision-makers, bringing together industry professionals for networking, one-to-one meetings, and insightful discussions around the evolving marketing landscape.

📍 May 25–26, 2026

Generation Y participated in the CIO Summit 2026, represented by our CINO & Co-Founder, Vassilis Rodokanakis, and our Head of Production & CX, Panagiotis Anagnostopoulos.

The event was a valuable opportunity for meaningful one-to-one discussions with executives from different industries, presenting solutions, exchanging ideas, and gaining insights into the challenges businesses are facing today from multiple perspectives.

During these discussions, we also presented successful case studies around the AI Digital Ecosystems we have designed at Generation Y, showcasing how they address modern business needs through innovation, operational efficiency, and scalable digital transformation strategies.

Overall, the event highlighted the growing need for technology strategies that combine innovation, operational efficiency, and real business value.

For the 9th consecutive year, Generation Y has been honored with the Gold award as “Top Services Export Company” at the Greek Exports Awards 2026. A recognition that reflects our long-term strategy of exporting Greek technology and digital expertise to international markets.​

Over the past 11 years, we have built a strong presence across SA Europe, delivering digital transformation projects for leading organizations and helping businesses strengthen their competitiveness through technology and innovation.​

Today, as AI reshapes the future of digital transformation, we continue to move forward by developing AI-Powered Digital Ecosystems that create real business impact and support sustainable growth in the new digital era.​

This award belongs to our people, our partners, and our clients who continue to trust us and grow alongside us.

Big update from Instagram! 🔥​

They’re testing clickable links directly in post captions. ​

Α game-changer for driving traffic and engagement.​

For now, it’s available only to Meta Verified subscribers, but it could soon reshape how we share content.​