TOPOSOPHY

At TOPOSOPHY we are very happy to support the great work of Hometree.

Each time we finish an Irish project we commit to the planting of 10 native Irish trees. Since creating our partnership last year we have helped plant over 100 trees and support Hometree's work in biodiversity growth across Ireland.

📢 Calling accommodation providers and tourism businesses in South Lanarkshire

TOPOSOPHY is carrying out research on behalf of South Lanarkshire Council to understand the current state of the area's paid accommodation sector and gather views on the potential introduction of a visitor levy under the Visitor Levy (Scotland) Act 2024.

If you run a hotel, guest house, B&B, self-catering property, campsite, caravan park or a wider tourism business in South Lanarkshire, we want to hear from you. Your input will help build the evidence base that informs the Council's next steps.

The survey takes around 15–20 minutes and is open until midnight on Monday 17 August 2026
👉Find the survey in the link here: https://online1.snapsurveys.com/fdysv7

Munster Vales is shaping its next five years.

We are working with Munster Vales to build a new strategic tourism development plan across the Comeragh, Knockmealdown, Galtee, Ballyhoura and Nagles ranges. A destination built by its people. Tipperary, Waterford, Cork, Limerick.

If you run a tourism business, guide, host, or serve visitors here, your experience should shape what comes next. This plan is only as strong as the voices and perspectives behind it.

It takes a few minutes. It shapes years.

Have your say: https://forms.gle/S1G5aEhTfX2Pz88T7

Around the Table Cyprus returns in September 2026! 🍽️

Mastercard brings back its exclusive culinary event, Around the Table Cyprus, for a new edition celebrating gastronomy, creativity, and memorable dining experiences.

Following the success of its first edition, the initiative returns for a second year with a refreshed concept, an expanded range of cuisines, and an even greater diversity of gastronomic experiences.

Curated by TOPOSOPHY, Around the Table connects diners with selected restaurants, specially curated menus, local and international flavours, seasonal ingredients, and contemporary culinary trends.

Participating restaurants will craft exclusive fixed menus, offering cardholders the opportunity to discover unique dining experiences inspired by the richness and diversity of Cyprus’ culinary scene.

More details coming soon.

TOPOSOPHY's Director of Destination Strategy Barry Rogers is joined by ITIC's CEO, Eoghan O'Mara Walsh for deep dive discussion on how AI is changing the Irish Tourism Landscape

Our latest report for ITIC on the Impact for Artificial Intelligence on Irish Tourism is available for download via the ITIC Website.

In this interview Barry and Eoghan discuss:
-How AI has changed Ireland's tourism shop window.
-How Irish tourism has adopted AI and where real value can be created.
-The common pitfalls and risks in non-strategic AI adoption.
-Brand Ireland maintaining the Céad Míle Fáilte and unique tone of voice.
-Key recommendations from Irish Tourism Industry

ITIC is proud to support ITIC and Irish tourism destinations as they navigate the AI transition.

👉Find the report here: https://www.itic.ie/
👉Check the interview here: https://www.youtube.com/watch?v=9XxMXriHtmM

📣 We’re Hiring at TOPOSOPHY!
Our team is growing, and we’re looking for talented professionals to join us across a range of exciting roles:

🎯 Business Development & Sponsorships Manager
📈 Senior Project Manager – Marketing, Campaigns & Experiences
📊 Assistant Accountant

If you’re passionate about making an impact and want to be part of a team shaping destinations, events, and experiences, we’d love to hear from you.

👉 Apply here now: https://www.toposophy.com/careers

Barry Rogers, Director of Destination Strategy with TOPOSOPHY gives and overview of why transparency is just as important as KPI monitoring.

Drawing on our perspective gained from supporting Europe's leading destinations for the past 15 years Barry presents a unique point of view on the importance of not just gathering the right data but the using that data to tell the right story.

💭"The key is visibility: stakeholders want teams to track KPIs and explain what they mean for the city’s long-term future."

👉 Read more here: https://www.citynationplace.com/eight-questions-your-stakeholders-wish-you-were-answering?preview=yes

Europe's events sector has never been bigger, or more fragile. Record spending sits alongside vanishing festivals, volunteer fatigue and growing resident resistance.

There is a real difference between events that strengthen a place and events that slowly wear it down. Understanding that difference is the subject of our next white paper.

Beyond the Stage: Events, Festivals, and the Place Economy. A new white paper coming soon from TOPOSOPHY.

A few of the questions we take on:
🎭 What makes events so powerful, and so precarious
💠 How to measure what an event is genuinely worth
🤝 The condition every event strategy quietly depends on
🗓️ Why the calendar is something to design, not simply fill
🧩 Why no destination should rest on a single event
More to follow.

Toposophy has been appointed by North Lanarkshire Council to develop a new Visitor Strategy for 2027–2037 and to design a draft visitor levy scheme for the Council's consideration.

From the Antonine Wall and Summerlee to Strathclyde Country Park, the Clyde and the edge of Greater Glasgow, North Lanarkshire packs a lot into one region, and there is real potential in how that story is told.

Over the coming months, we will:

✅ Map the accommodation sector across North Lanarkshire, its supply, performance and gaps
✅ Listen to accommodation operators, attractions, businesses and wider stakeholders
✅ Develop the Visitor Strategy 2027–2037, aligned with Scotland Outlook 2030 and the Plan for North Lanarkshire
✅ Assess the opportunities and risks of a visitor levy, and how any future income could be reinvested in the visitor economy
✅ Design a draft visitor levy scheme and consultation materials, prepared under the Visitor Levy (Scotland) Act 2024

Our role is to provide the evidence, the strategy and the options. Decisions on policy direction, including whether to consult on a visitor levy, rightly sit with the Council. If a consultation goes ahead there will be an opportunity for everyone to share their views.

Looking forward to getting started.

TOPOSOPHY has recently wrapped up a Tourism Development and Marketing Strategy (2026–2031) for Visit Timișoara, setting the strategic foundation for the city's next chapter after its landmark year as European Capital of Culture in 2023. Spanning destination analysis, tourism supply and demand, visitor experience, online performance, resident surveys, trends analysis and international benchmarking, the plan positions Timișoara alongside other leading European destinations

Grounded in TOPOSOPHY's placemaking experience across Europe, the work supports a balanced approach built on depth over volume, a social contract that serves residents first, and tourism spread across neighbourhoods and along the Bega River, well beyond the city centre. We loved working with such a dedicated and passionate team and look forward to continuing our collaboration with Romania's city of firsts.