Logo X

Promotional products are a great way to keep up with your audience. But unfortunately, the supply chain is still facing a lot of shortages due to COVID-19 globally. It could very well be some time before you can get the products you ordered. Beat the issue and but UK made

When Will Promo’s Supply Chain Trouble End? Global sourcing experts weigh in and provide strategies for navigating the disruption.

Are you utilizing thought leadership marketing? This is an excellent way to build trust, connect with more people, and increase your company's value. Here is some helpful advice for getting started:
https://www.entrepreneur.com/article/370859

How to Harness the Power of Thought-Leadership Marketing Positioning yourself as an expert is an effective way to level up your marketing strategy.

In this modern era, hybrid events are increasing in popularity because they have the potential to offer the best of both worlds when it comes to virtual and in-person events. Creating engaging content and marketing to all participants equally is the way to go.
https://www.forbes.com/sites/forbestechcouncil/2021/08/06/how-hybrid-events-capture-the-benefits-of-virtual-and-in-person-events/?sh=459e01e3e877

Council Post: How Hybrid Events Capture The Benefits Of Virtual And In-Person Events Upon switching to the virtual events, companies quickly realized a slew of untapped benefits not available at in-person events.

Do you ever struggle to achieve the results you truly desire with your marketing strategy? Addressing the following 8 mistakes could help turn your efforts around. Hint: don't just rely on one channel.
https://www.forbes.com/sites/forbesagencycouncil/2021/08/26/8-common-reasons-why-marketing-campaigns-fail/?sh=8e969ad273d0

Council Post: 8 Common Reasons Why Marketing Campaigns Fail There are a few common reasons that I see marketing campaigns fail when they don’t need to.

This is a lesson!
Business owners could learn a lot from this young man: reel them in with a catchy phrase or gimmick and then pitch a product they can't refuse! We hope his marketing tactics paid off! Read the full story here: https://www.independent.co.uk/life-style/ice-cold-beer-sign-police-utah-boy-a9011521.html

Police called over boy with sign offering 'ice cold beer'
'Fine print will get you every time'

Police called over boy with sign offering 'ice cold beer' 'Fine print will get you every time'

If you run a B2B company, you know how important relationships are. Here are some creative ideas for building those relationships, 5 tips from Forbes: https://www.forbes.com/sites/jeffbevis/2019/06/25/5-quick-tips-for-creating-b2b-relationships/

5 Quick Tips for Creating B2B Relationships To thrive in the marketplace, you must dedicate time to nurture and grow your relationships with other complementary businesses for mutual benefit.

Webinars can be great for B2B professionals, because 91% of them prefer it. There is so much to be learned from a webinar. Learn why. https://www.searchenginejournal.com/91-of-b2b-professionals-say-webinars-are-their-preferred-type-of-content/309905/

91% of B2B Professionals Say Webinars Are Their Preferred Type of Content A recent study shows that a vast majority of business-to-business (B2B) professionals prefer engaging with webinars over other content types.

Influencers can have a tremendous impact on a brand and helping get the word out about your company. If you haven't started to tap into their power, check out these 4 tips to get started. https://www.brandwatch.com/blog/influencer-marketing-tips/

4 Influencer Marketing Tips For Those Just Getting Started
Guest blogger Samuel Bocetta shares his tips on the basics of influencer marketing

4 Influencer Marketing Tips For Those Just Getting Started Guest blogger Samuel Bocetta shares his tips on the basics of influencer marketing

As head into the middle of the year, it's often a great idea to look ahead toward what will be trending for B2B marketing around the world. A couple of areas that will be focused on more are flexibility and adaptability to sudden shifts: https://www.business2community.com/b2b-marketing/b2b-marketing-strategies-and-trends-for-2021-02368078

B2B Marketing Strategies and Trends for 2021

With 2020 being a rollercoaster for every type of business, whether they flourished or struggled, many B2B marketers are looking at 2021 to build new, robust strategies. While there is still much uncertainty on the horizon, it’s still important to create a clear 2021 marketing strategy. Here, we’ll explore what we expect to see in B2B marketing strategies for the rest of this year.

B2B Marketing Strategies and Trends for 2021 With 2020 being a rollercoaster for every type of business, whether they flourished or struggled, many B2B marketers are looking…

If you want your business's B2B marketing strategy to have success, you'll likely need to take a more account-based approach. By taking the time to understand specific groups of customers, you're better suited for long-term results: https://inc42.com/resources/key-b2b-marketing-trends-for-2021/

Key B2B Marketing Trends For 2021
The unprecedented pandemic that swept the world in the year 2020 brought about sweeping changes to multiple facets of our lives. The way we buy and sell is one element of our lives that has changed dramatically this year – and for good.

Key B2B Marketing Trends For 2021 The unprecedented pandemic that swept the world in the year 2020 brought about sweeping changes to multiple facets of our lives. The way we buy and sell is one element of our lives that has changed dramatically this year – and for good.

Certain phrases are common in marketing for a reason -- when you say those magic words, like "free" ears tend to perk up. Colours can work like magic, too -- read on here: https://www.business.com/articles/marketing-magic-words-and-colors/

Magic Words and Colors to Boost Your Marketing - business.com Implement these words and colors into your marketing plan to get the most out of your direct response campaigns.

As major hotel branches announce heightened cleanliness standards and measures to increase sanitation and safety for guests, opportunities for the possibility shows are looking more likely. Read more here:
https://www.tsnn.com/news/pathways-opening-trade-shows-us-overseas-new-standards-government-greenlights

There have been several recent big steps taken that give an indication of a way forward here in the US for the trade show industry to start up again soon. Amongst the many initiatives, big hotel brands such as Hilton outlined new cleanliness standards and ISSA’s GBAC STAR accreditation program for venues to fight COVID-19 was released.

Pathways Opening for Trade Shows in the U.S., Overseas with New Standards, Government Greenlights There have been several recent big steps taken that give an indication of a path forward here in the United States for the trade show industry to start up again soon. Amongst the many initiatives, big hotel brands such as Hilton outlined new cleanliness standards and ISSA’s GBAC STAR accreditation...