10 Design

10 Design

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We are 10 Design, part of 10n Collective, a dynamic and innovative architecture and masterplanning practice.

With over 400 architects and designers strategically located across nine global studios, headquartered in London.

Photos from 10 Design's post 16/09/2026

Our team arrived at the site in Qinghai Province and found water cutting straight through the mountainside. Rather than build over it, we designed around it, leaving gaps between structures so it flows exactly as it always has.

That's the starting point for Dachaidan Hot Springs Resort, a new hospitality and wellness destination along the Qinghai-Gansu tourism loop. Phase I brings two hotels, a private clubhouse and villa and a renovated swimming facility to a site shaped by hot spring water, Tibetan temple architecture and the surrounding rock formations.

The Arrival Hotel takes its cues from stacked stone and Buddhist stupas, its tower cut with slits of light designed to mimic a marbled cliff face. The Hot Springs Hotel is designed for slowing down, an oxygen therapy retreat nestled in a mountain gorge with sound bowl therapy, saunas and steam rooms.

Not only did water play a role in shaping the design. It also drives its performance. The hot spring water will help heat and cool the buildings - part of a sustainability strategy built around a net zero energy goal.

Explore the project at https://10design.co/project/dachaidan-hot-springs-resort

10 Design, part of 10n Collective

Photos from 10 Design's post 09/09/2026

What happens when we make room for water?

For the Bintaro Jaya West District, the masterplan's open green spaces, including its central gathering place, The Oval, were designed as part of a dry pond system that manages stormwater within the site, rather than pushing it elsewhere.

By allowing certain areas of the site to flood just a few times each year, the water is captured to recharge the groundwater below and, in turn, enrich the landscape.

In this way, the masterplan integrates a recurring environmental condition into the site’s wider resilience strategy.

Explore the full project at https://10design.co/project/bintaro-jaya-west-district-masterplan

10 Design, part of 10n Collective

Photos from 10 Design's post 03/09/2026

Rise by Athlon, Dubai’s first active living community, reimagines residential living through the lens of movement and wellness.

The development comprises five residential towers alongside indoor and outdoor wellness, fitness and lifestyle amenities. But one of the most thoughtful design decisions sits beneath them: the podium.

It's doing far more than holding the towers up. The podium acts as a mediating volume between the high-rise scale above and the public realm below. Spanning three floors from ground level, it also serves as a solution for parking.

Walking and cycling loops run along it, turning resident and guest activity into the thing that will bring the development to life day-to-day. What could have been purely functional becomes the community's most lively space.

Explore the project at https://10design.co/project/rise-by-athlon

10 Design, part of 10n Collective

Photos from 10 Design's post 26/08/2026

Introducing Phase II of Pier Sixty-Six in Fort Lauderdale, Florida.

Working alongside EDSA as landscape architect, and in partnership with Tavistock Development Company, we've designed an approximately ten-acre mixed-use expansion across the northern and southern parcels of the 32-acre waterfront site.

The ambition from day one was a bold, marina-led destination with an identity entirely of its own. We carved back a portion of the site, giving an acre of land back to the water and creating a new water basin. The architecture now responds to the guest experience, opening water views and boasting a 1.43-mile-long promenade.

Four new mixed-use buildings will sit on the reimagined waterfront, each with expansive views, tapered forms inspired by nautical design and façades that catch the light from every angle. By extending retail, hospitality and public gathering spaces, the expanded development will include pools and spas, sports courts, a dog area and children’s play space, all set within lush, layered planting designed for gathering. Phase II will become a true extension of Fort Lauderdale's identity as the yachting capital of the world.

Explore the project at https://10design.co/project/pier-sixty-six

10 Design, part of 10n Collective

20/08/2026

Design Principal Jorey "Shosh" Friedman sat down with long-term collaborator and friend of the firm, EDSA Senior Principal Rich Centolella, to discuss the design process behind Nekajui, a Ritz-Carlton Reserve and a partnership that has spanned generations and hundreds of projects together.

"Our founding partners worked together, and our second-generation partners have all worked together. I've worked with 10 Design for at least 35 years of my 40 years at EDSA," says Rich. "When you've worked together that long and you have the same culture, the same respect for one another, the same process for how you approach a project, it becomes really easy to work together."

10 Design, part of 10n Collective.

17/08/2026

An award-winning collaboration behind an award-winning project.⁠

Anne Wilkinson, Design Principal at BAMO, takes us behind the scenes of Nekajui, a Ritz-Carlton Reserve.⁠
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Great design doesn't happen in a silo. When exterior and interior teams work hand in hand, every aspect of the guest journey, from arrival to departure, comes together seamlessly.⁠
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"We were all speaking the same language," Anne shares. That shared language between EDSA, 10 Design, and BAMO allowed the project to move quickly and come together beautifully.⁠
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Explore the project at https://10design.co/project/nekajui-a-ritz-carlton-reserve

10 Design, part of 10n Collective

Photos from 10 Design's post 13/08/2026

"Across 10 Design’s global studios, we see our interns as future leaders, not simply additional resources. They bring digital fluency, fresh perspectives and the confidence to challenge established ways of working." — Sabrina Klor, CEO

Some reflections from our Singapore studio's latest class of interns, on real projects, real mentorship and real growth.

Dimitrios Coussios, UCL Bartlett Faculty of the Built Environment
Srishti, UCL Bartlett Faculty of the Built Environment
Charlotte Loh, National University of Singapore

10 Design, part of 10n Collective

Photos from 10 Design's post 11/08/2026

A new addition to one of the Caribbean's most beloved resorts, The Westerly at Hilton Aruba Caribbean Resort & The Westerly has officially opened.

Striking pure white forms punctuated by floor-to-ceiling openings reflect the property's historic architectural character while embracing its waterfront setting. Every room offers an ocean view, with 18 beachfront suites anchoring the building's end caps. At ground level, on-grade suites are supported by a continuous plunge pool.

The showpiece is Terrace 10, an adults-only rooftop lounge with panoramic views of the Aruba coastline. By day, it functions as a wellness retreat; by night, it transforms into an entertainment hub offering live music, craft cocktails and local cuisine.

The landscape, designed by EDSA, ties it all together with tropical plantings and thoughtful pedestrian connections. Interiors by Jeffrey Beers International complete the picture with a contemporary take on mid-century modern, grounded in natural textures that echo the island's landscape.

Explore the project at https://10design.co/project/hilton-aruba

10 Design, part of 10n Collective.

10/08/2026

Calling all aspiring architects!

We sat down with our Hong Kong studio intern class of 2026 to ask the questions you actually want answered: how they got here, what they didn't expect to learn, and how their idea of "architect" has changed since walking through our doors.

Joey Zhuo, The Hong Kong Polytechnic University
Daryl Ho, The University of Hong Kong
Catharina Belinda Putri, The University of Hong Kong

Stay tuned - we're heading to our Singapore studio next.

10 Design, part of 10nCollective

Photos from 10 Design's post 05/08/2026

The most successful projects become part of everyday life by giving people new reasons to return.

At Beicheng Paradise Walk, a recent "Spring Awakening" pop-up turned part of the plaza into a floral meadow, styled as a garden Monet would be proud of. It's a use for nearly 800 square metres of indoor and outdoor space we designed into the scheme, built to give the destination room for pop-ups, art exhibitions and festivals to rotate through.

When we talk about designing with agility, this is what we mean. We build spaces that respond to what the local community needs next. Retail, dining, events like this or something nobody's even thought of yet.

Explore the project at https://10design.co/project/chongqing-beicheng-paradise-walk

10 Design, part of 10n Collective

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