Stepladder

It’s often the smallest details that make a brand feel alive.

Icons might be simple, but they set the tone. Helping people feel a brand before they even read a word.

Here are a few we’ve enjoyed crafting recently, from playful to refined, bold to minimal, each helping tell a story and adding character in all the right places.

A small thing, done well, can say a lot.

To celebrate the opening of Eden Dock in , we worked with Canary Wharf Group to deliver a desk drop with a difference.

With Eden Dock being delivered in partnership with , our concept focussed on bringing new growth directly to your desk.

A lot of care and thought went into this one, with engraved plant pots and engraved seed pencils, all neatly delivered in bespoke packaging… we clearly loved getting into the detail for this gift.

Kicking off the week on shoot with and our friends at . Who said corporate shoots had to look corporate?

Isometric exploration, from pen to pixel.

Here is a glimpse at our on-floor marketing for Sheldon Square in Paddington Central. We highlighted key features of the building focussing on connectivity, sustainability and the very best the local area has to offer. We couldn't resist bringing Paddington Bear to the front and centre!

The unusual shaped boards cast P-shaped shadows on the floor to reflect the brand identity and are made from recyclable re-board which aligns with British Land's sustainable ethos.

Good photography is important, more important than you might realise. It creates a lasting impression and is one of the most effective ways of conveying value and desirability, instantly.

Whether you’re after drone shots, location snaps or studio portraits, invest in quality photography if you want to get your space let.

Don’t believe us? Take a look at our website and see for yourself what good photography can do.

660 Fifth Avenue offers 1.5M sq ft of commercial workspace in the heart of Midtown Manhattan, NY. Our client, Brookfield Properties, redeveloped, reskinned, and redelivered the building as a shiny new office tower that any city would be proud of. Our goal? Nail the strategy, brand and tactical launch to help achieve this.

Brookfield Properties then launched a sub-brand of the original 660 Fifth Avenue marketing campaign called ‘The Tower’, which positions the upper floors as a premium workspace to elevate above the competition. To keep within the framework of the current brand, we differentiated the two by using an updated colour palette crafted from Central Park treetop views. The logo itself was then updated by including a border visualising unparalleled floor-to-ceiling windows. The logo device nestles into the existing visual grid which ties into the building’s exterior architecture.

660 Fifth Avenue is brand of high quality that was strategically thought out and intricately executed for the best results.

To help all of our Veganuary warriors out there, we compiled a list of the best vegan food in London.

Just another reason to love January even more than you already do.

We’re heading off to this week to support our little sister with their event, and we really can’t wait.

See you on the slopes! ⛷️