Digity

YouTube is testing a new AI-powered conversational search feature called “Ask YouTube” and it could have a real impact on how people find, compare and engage with video content.

For your brand, this is another reminder that content strategy needs to think beyond visibility alone. Your video content may need to work harder to answer real questions, provide clear value and support discoverability across AI-led search experiences.

So think about the strength of your titles, clarity of descriptions, and pick useful topics and content that genuinely helps people find what they need.

We’ve explored what this could mean for video SEO, content strategy and brand discoverability in our latest blog post.

Instagram has started rolling out the option to rearrange your profile grid and we're loving it!

For businesses, this means more control over the first impression your profile creates. Instead of being limited to chronological order, brands can organise posts around key services, campaigns, announcements or evergreen content.

A small update, but a useful one for making your Instagram profile feel more strategic, polished and easy to navigate.

Need help making your social presence work harder? Speak to Digity.

Here’s a round-up of what you need to know about social media this month.

From changing search behaviour to clearer LinkedIn formats and more intentional captions, social content is working harder than ever as a discovery tool.

We hope it helps - and as always, if you’d like expert input on improving your social visibility, consistency or content performance, get in touch.

Growth isn’t accidental - it’s intentional. At Digity, we help brands turn insight into action by:

1️⃣ Analysing your data – Understanding your audience, what content resonates, and where opportunities lie.

2️⃣ Building a tailored strategy – Aligning content, paid campaigns, and social to achieve measurable goals.

3️⃣ Creating scroll-stopping content – From visuals to messaging, everything is designed to engage and convert.

4️⃣ Optimising constantly – Testing, refining, and evolving campaigns based on real results.

The result? Predictable growth, stronger engagement, and campaigns that actually move the needle. 💡📈

Organic growth doesn’t happen by luck, and it definitely doesn’t happen overnight. Results like this come from understanding how people actually search, building a strategy around that behaviour, and consistently creating content that adds value rather than just filling a feed.

We focus on long-term visibility, not short-term wins - combining SEO strategy, content planning, and consistent ex*****on to help our clients grow sustainably and stand out in competitive markets.

If you’re serious about improving your organic performance and want a strategy that delivers real, measurable results, get in touch with the Digity team today.

When was the last time you updated your website content?❌

If it’s been a while, chances are it’s costing you more than you think - in trust, visibility, and conversions. Outdated content signals to clients (and Google) that your business isn’t keeping up.

At Digity, we make sure your website evolves with your business: optimised copy, fresh design tweaks, and content that builds authority while driving leads.

👉 Ready to turn your site into a growth engine? Let’s talk - Link in comments

If your business isn’t being seen online, you’re missing opportunities every single day.

Whether it’s search, social or content, visibility doesn’t happen by accident. It comes from having a clear strategy, showing up consistently, and understanding exactly how your audience is searching and engaging online.

That’s where we come in. We help businesses cut through the noise, build a strong online presence, and turn visibility into real, measurable growth.

If you’re ready to stop being overlooked and start getting seen, get in touch with the Digity team today.

Social Media Is Evolving 🚨
A few key updates are shaping how content is created and consumed right now 👇

📊 LinkedIn content length
Recent data shows the strongest performing posts sit between 50–299 words - striking the balance between insight and attention.

📐 Instagram post size update
Instagram is shifting towards a 3:4 ratio (moving away from 4:5), giving content more screen space and putting greater emphasis on strong visual design.

🔄 Carousel editing
You can now reorder carousel posts after publishing - allowing for more flexibility in how content is structured and refined over time.

💡 What this means for brands
Content is becoming more considered. From formatting to flow, every detail plays a role in performance.

Staying ahead of these changes is what keeps content effective, relevant, and competitive.

📩 If you’re looking to evolve your content strategy, we’re here to help.

Website Content That Builds Trust 📸

As part of our content days with Exact Kitchens, we captured a bank of professional images for their website and marketing.

The focus was simple - create natural, high-quality imagery that reflects the team behind the brand.

No stock-style visuals. Just consistent, on-brand content that feels credible and aligned across every touchpoint.

Because when people land on your website, they want to see who they’re working with.

🎯 Clean. Professional. Purposeful.
📩 Need content that actually represents your business? Let’s talk.