The LAB

The Lab loves Welcome Home, the new Apple’s HomePod short film directed by filmmaking icon Spike Jonze starring singer and dancer FKA Twigs and featuring a brand new Anderson.Paak single entitled “Til It’s Over.”
Musical magic and a lot of special effects open on a series of dance steps while the apartment stretches- like life. Highly symbolic and quite amazing.

HomePod — Welcome Home by Spike Jonze — Apple HomePod. The new sound of home. Directed by Spike Jonze. Starring FKA twigs. Order now at https://apple.co/2D2kyzw Song: ’Til It’s Over’ by Anderson .Paak On...

H&M has joined with Erdem for a new capsule collection releasing November 2 worldwide.
In celebration of the project, renowned filmmaker Baz Luhrman has created a unique short film titled “The Secret Life of Flowers”, which brings us in a strange countryside mansion where it’s magically always spring, filled with flowers, influenced by Erdem’s floral prints.
The film stars Olivier-winning actor Harriet Walter, alongside upcoming actors Tom Rhys Harries, Hero Fiennes Tiffin and Ruby Dagnall, and models Saskia de Brauw, Imaan Hammam, Grace Hartzel, Fernando Cabral, Neels Visser and Tony Ward. The short film also features a new track from Year & Years titled “Hypnotised”.
Click on the link to discover it

ERDEM x H&M – “The Secret Life of Flowers” campaign film by Baz Luhrmann The visionary film maker Baz Luhrmann has created a unique and spectacular cinematic short film exclusively for ERDEM x H&M. “The Secret Life of Flowers” is ...

THE LAB is proud to share one of its latest collaborations, Camper's FW17 campaign with Rossy De Palma!
Creative director Romain Kremer takes us on a monochromatic and futuristic odyssey highlighting Rossy’s iconoclast and daring personality as one of the six avatars of this fantasy, shot by Daniel Sannwald.

Follow on Instagram, to watch the story unfold

The English singer Eliot Sumner and the director Joanna Nordahl joins the Valentino’s universe for a special music video !
After Prada and Off White, the Luxury fashion e-tailer Mytheresa.com will exclusively pre-launch a selection of Valentino’s fall collection on July 26th. The customers will be able to purchase the collection throught the shoppable film.
This film brings his characters in an urban trip where the central theme focuses on diversity, as the original song “Species”.

mytheresa.com featuring Valentino: Species - Eliot Sumner mytheresa.com is delighted to exclusively pre-launch a selection of the Valentino FW17 runway collection on July 26th 2017 prior to the official launch with ...

Calvin Klein designer Raf Simons teams up with Alasdair McLellan to released The XX latest video Clip "I Dare You" starring Stranger Things Millie Bobby Brown, Moonlight's Ashton Sanders and Paris Jackson in the warm atmosphere of Los Angeles
We love this collaboration
Check it Out !

The xx - I Dare You (Official Music Video) Official video for "I Dare You" from the album ‘I See You’ available now. Subscribe to The xx’s channel to stay up to date with all their latest videos. We a...

Stay tuned! Discover soon Rossy de Palma for Carte Noire France new saga by Jalil Lespert. Fun and corky as you, Rossy! George, you might have your match:)

MondayMorningCoffe mon cher ? Uhm très bon celui de non?

Sun is out in Paris !
Two brilliant and successful women are shining on Lierac’s new campaign: The Lab teamed up with Ambra Medda, Italian design curator and Elodie Clouvel, French Olympics champion in modern pentathlon.

Swarovski and Hyères prize just unveiled the Festival's finalists: go check out these very talented people

Qui sont les finalistes du prix accessoires de mode Swarovski du Festival d'Hyères 2017 ? Pour la 32ème édition qui se déroulera du 27 avril au 1er mai 2017, le Festival international de la mode et de la photographie à Hyères et la maison Swarovski annonce le nom des 10 finalistes sélectionnées, ainsi que la nomination du créateur Pierre Hardy en tant que président du jury du prix access...

Promissing collaboration between French beauty house and American household name!

Hot News : Angelina Jolie, égérie du nouveau parfum Guerlain La nouvelle vient de tomber : Angelina Jolie sera la muse du nouveau parfum Guerlain.

The Lab is proud when their talent and brand collaborations go as well as this: check out Gwyneth's latest insta post!

"Thank you for the editorial with , the best bosses, people, and family, who always bring me home to Spain ❤🇪🇸"

Instagram photo by Gwyneth Paltrow • Jan 24, 2017 at 11:00pm UTC See this Instagram photo by • 28k likes

Khloé Kardashian, isn't only part of an influential family she is also part of those celebrities that are Entrepreneurs at heart.
The launch of her Denim brand "Good American" promises a "Body Revolution" for girls around the world.

https://www.goodamerican.com/

GOOD AMERICAN | Designer Denim Sizes 0 to 24 The new denim brand co-founded by Khloe Kardashian. Shop Good Legs, Good Cuts and Good Waist. Free shipping & returns on all U.S. orders.

Digital & Innovation: Super innovative Google project Smart Fabrics

Under the name Projet Jacquard, Google is in the process of creating a movement controlled synthetic fabric. These materials will be able to detect the hands movement and control devices placed in pockets or handbags. These will facilitate answering your phone or changing your music without having to take your device out.
Source: Fashion Network

http://fr.fashionnetwork.com/news/Google-depose-un-brevet-pour-ses-tissus-intelligents,740041.html #.WASHfOh96Uk

Google dépose un brevet pour ses tissus intelligents Google a déposé une demande de brevet pour son système de contrôle des mouvements développé dans le cadre du projet Jacquard.