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The growth phase is the one in which the product is already known by customers and is consolidated. The company begins to grow and to incorporate more and more employees. This is the stage that every startup aspires to reach.

A startup always emerges as a unique and novel idea that offers new services and solutions to the customer, exploring new possibilities and concepts and differentiating itself from the competitors.

It is a common mistake to mistake a startup for a small business. The main differences are:

Startups tend to have a much more global and technological focus, seeking to innovate and differentiate through a unique product and with mainly external funding.

Small companies have a more local or national focus, are funded by their partners and have much slower business growth.

Are you looking for funding for your startup? Then perhaps the Media for Equity method will convince you.

It is a method of financing with which you can get advertising space in media such as television, newspapers or radio. In exchange, the media are offered participation or shares in the company.

The steady growth of a company always tends to lead to an IPO. In the case of startups, it is advisable to take this step when a relatively comfortable position in the sector has already been reached and new funds are required to continue growing.

An Interim CFO is a finance professional specialized in business management who joins the company on a temporary basis to cover a specific work challenge where support is needed. These professionals bring new perspectives and previous experience.

For a startup to be successful and well funded, it needs to have a committed and loyal team. Vesting is an instrument used to guarantee the protection of partners and key employees. It consists of agreeing on a period of time in which they will not leave the company. In the event of a breach of the agreement, a penalty is imposed.

In order to decide if starting a startup is a good decision, it is necessary to analyze the environment and ask yourself the following questions:

➡What is the state of the economy?

➡What are your personal circumstances?

➡Do you have business skills or experience?

➡How is the industry you want to focus on?

For a company to grow it needs a well-defined plan, this is known as a growth strategy. It is necessary to define the route we want to follow in order to make the project grow and face the threats.

When creating a startup, it is necessary to seek support to understand the needs of the market and the opportunities for the company to grow. Leaning on more knowledgeable and successful entrepreneurs will make the startup grow faster and in the right direction.

In a company it is important to know how to make group decisions, here we show you 4 tips to help you:

➡Explain to the whole group what the decision is about and its importance.
➡Create a diverse but cohesive group to make the decision.
➡Make sure everyone feels comfortable sharing their opinion.
➡Be clear with the final decision.

One of the biggest risks for startups is financial risk. This occurs mainly when a company takes on debt, either through loans or investors, to finance its operations. Startups over-leverage themselves by taking on too much debt too quickly.