Live The Process
Evolutionary activewear for transformative pursuits.
When was the last time you prayed like this?
Wild at Heart. Return to instinct. RAWCOTTON™
What if your wardrobe was fueling the oil industry?
Most synthetic activewear isn’t just made from plastic - it’s made from fossil fuels. Today, more than 70% of clothing worldwide is made from synthetic fibers like polyester, nylon, and acrylic, and that number continues to rise. The choices we make every day have a bigger impact than we realize.
Georgia O’Keeffe; ‘Nature Forms - Gaspé’, 1932
References:
70M barrels of oil for polyester (2022): United Nations Regional Information Centre (UNRIC), Dec. 2024. unric.org (http://unric.org/)
Fashion’s oil consumption exceeds Spain: Changing Markets Foundation. Fossil Fashion report. changingmarkets.org (http://changingmarkets.org/)
73% of clothing from fossil fuels by 2030: Changing Markets Foundation. Fossil Fashion report.
7.5% emissions spike in 2023: Apparel Impact Institute. Taking Stock report, July 2025. apparelimpact.org (http://apparelimpact.org/)
Fashion could be 25% of global emissions by 2050: McKinsey State of Fashion 2025, via Trellis.net
35% of ocean microplastics from synthetic textiles: IUCN, via UNRIC.
I’m an earth sign of course I love raw cotton 🧚🏽🌱
stop ✋ outfit check
Swing easy. Dress naturally.
RAWCOTTON™
16/07/2026
The only ingredient: RAWCOTTON
Today’s energy is a tender new beginning. This Cancer New Moon is a clean slate for the heart. It’s a moment to plant seeds around home, belonging, and what truly nourishes you.
New Moons are powerful for setting intentions, so ask yourself: What am I ready to create more of? More softness? More roots? More emotional security? More trust in myself?
This lunation has a unique message depending on where Cancer falls in your birth chart.
✨ Comment “MOON” below and I’ll send you a DM with:
• Where this Cancer New Moon is transiting in your chart.
• Personalized journaling prompts.
• A simple New Moon ritual to help you work with this energy.
This is her proposed caption: They say you should eat more fruits before excercising but what if i wear them? RAWCOTTON
Beyond the rush.
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