Murph

· Restyling the game

Sports are changing, and football is no exception. In this new landscape, Lenders is evolving to adapt to the values of a generation that views the game from a different perspective: more open, more coordinated, and gender-neutral. At MURPH, our team worked on a 360-degree rebranding process to steer the brand toward a more European, contemporary design that seamlessly integrates across social media and its website

The new visual identity is built around an isotype formed by three joined heads: a symbol representing the power of a connected, diverse, and dynamic team. Alongside it, we developed a new logo and a refreshed visual system that reinforces Lenders’ positioning within the MURPH portfolio.

A timeless celebration of legacy hosted by and

Spanish designer Teresa Helbig teamed up with Harper’s Bazaar Spain to mark three decades in fashion with an unforgettable celebration. Set within a private palace in the heart of Madrid, the evening brought together heritage, glamour and contemporary creativity.

Murph led the creative production and direction, overseeing every detail from the live show management to the creation of an object of desire: a central table conceived as a jewel-like piece.

Creative Direction
Executive Production
Art Direction
Creative Producer
Creative Production .campos
Taller Product Design: GAPS
PR Agency
Talent Dj
Live Show

ARE YOU A BEAUTY CREATOR?

We’re building a network of UGC creators across Europe for an upcoming beauty project.

Skincare, makeup, routines, real results. Content that makes product feel real.

If this sounds like you, we want to see it.

Freelance, paid collaborations.
Send us a DM.

Happy Fire Horse Year

An evening above the city.
For the presentation of the Double Serum Foundation by Clarins, in collaboration with ELLE, we led the creative production of the event at the iconic Faro de Moncloa.
An experience designed to frame beauty from a new perspective.

Creative Production .eu
Creative Direction .delorenzo
Executive Production
Art Direction
Creative Producer
Production .campos
Curation performance by
Dancers .lucia.mado
Food & Beverage
PR Agency
Special thanks to and many others.
Photo vía

A gathering for

We handled the full event production and creative development, shaping the concept, the narrative, the manifesto, the gifting, and the overall flow of the experience from start to finish.

Creative Production .eu
Creative Direction
Executive Production
Art Direction
Creative Producer
Creative production .campos
Agency
PR Agency
Catering by
Set design and atrezzists .studio
Talent

“ARE YOU A CREATOR?
We’re putting together a team of UGC creators to collaborate on a fashion project.
We’re not looking for influencers or big numbers.
We’re looking for real people (around Europe) who know how to talk about product and create honest content.

Freelance, paid collaborations.

If this sounds like you, send us a DM”

2025 asked us to focus.

On work that takes time.
On ideas that need to be tested, reshaped, and pushed further.
On trust built slowly, project by project.

We collaborated across industries and formats.
With clients who believed in the process, partners who challenged our thinking, and a team that kept everything moving forward.

This year didn’t feel louder.
It felt clearer.

Here’s a snapshot of the year.
Thanks to everyone who trusted us, worked with us, and helped us pushed things forward.

More to come 🥂

HAPPY NEW YEAR, HAPPY NEW PLOT TWIST.

Besos, MURPH.

What was hinted at is now visible.

This is not a rebrand.
It’s a clarification.

What started quietly now takes form.
Not as noise, but as structure.
Not as novelty, but as intention.

This is MURPH, refined.
Same core. Clearer expression.

UNVEIL
Our new identity.