HOLYWHAT

The SUNDAY RACING CLUB (HOODIE) [🏎️💨🏁]

This design is for all those “Sunday drivers” of a different kind. Inspired by retro motorsport culture, bold graphics, and the thrill of the open road, this hoodie brings vintage racing vibes straight to the streets. Finished with an oversized back print and signature HOLYWHAT attitude, it’s made for everyone who lives fast, even on slow Sundays.

This piece was made for you in Portugal from fair-trade organic cotton under sustainable conditions. It was then hand-finished at the HOLYWHAT headquarters in Germany with a fabric label on the hood and a DTF print.
As you can see, you’re not buying a mass-produced item from us! Let’s make this world a little bit better!

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hoodie worn by and captured by 📸

The new RACE NO.1 T-SHIRT! [🏁]

Retro racing spirit meets streetwear. Inspired by vintage motorsport culture and built for everyday wear, this piece combines bold attitude with timeless style. Premium materials and carefully crafted details make it more than just a T-shirt — it’s a statement for everyone who lives life in the fast lane.
 
This piece was made for you in Portugal from fair-trade organic cotton under sustainable conditions. It was then hand-finished at the HOLYWHAT headquarters in Germany with a fabric label on the hem and a DTF print.
As you can see, you’re not buying a mass-produced item from us! Let’s make this fu**ed-up world a little bit better!

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T-Shirt worn by and captured by 📸

Now online! [🌐]
CAR CULTURE SERIES

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HOLYWHAT CAR CULTURE SERIES [🏎️💨]
Tomorrow!!!

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HOLYWHAT CAR CULTURE SERIES [🏁]
Coming this Thursday, May 28, 2026!
Are you ready?

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HOLYWHAT CAR CULTURE SERIES [🏎️]
Coming soon…

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DAYS OF SUMMER (Part 2) [🏁]

The right people, tire smoke, and the sound of pure speed — summer never felt faster. „Car Culture Series“ coming soon… stay tuned!

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BASIC SERIES II T-Shirt worn by and all pics are captured by 📸

BASIC SERIES II (washed pink) [🦩]

Clean. Minimal. Timeless.
Designed for everyday wear, the BASIC SERIES II oversized tee features premium organic cotton and an effortless oversized cut. A streetwear essential that moves with you—from city runs to late nights.

This piece was made for you in Portugal from fair trade organic cotton under sustainable conditions. But it was then finished in Germany. The discreet chest embroidery was made in Ditzingen and finally the piece was sent to the HOLYWHAT headquarters in Friolzheim to be finished by hand with a fabric label on the hem. As you can see, you’re not buying a mass-produced item from us! Let`s make this fu**ed up world a little bit better!

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T-Shirt worn by and captured by 📸

BASIC SERIES II (concrete gray) [🗿]

Clean. Minimal. Timeless.
Our BASIC SERIES II oversized Tee is crafted from premium cotton for everyday comfort and effortless style. With a relaxed fit and subtle branding, it’s made to move with you— on the street, in the studio, or wherever the day takes you.

This piece was made for you in Portugal from fair trade organic cotton under sustainable conditions. But it was then finished in Germany. The discreet chest embroidery was made in Ditzingen and finally the piece was sent to the HOLYWHAT headquarters in Friolzheim to be finished by hand with a fabric label on the hem. As you can see, you’re not buying a mass-produced item from us! Let`s make this fu**ed up world a little bit better!

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T-Shirt worn by and captured by 📸

The Basic Series II T-shirt in ice blue [🧊]! – only at holywhat.de
Fairtrade. Organic cotton. Made in Portugal. Handfinished in Germany.

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T-Shirt worn by and captured by 📸