Firm Learning

At McKinsey & Company, I learned a lot about storytelling.
Many make this BIG mistake in their written communication.. 👇

Slides are a powerful storytelling tool. Though avoid this mistake:
Do not use “Clotheslines” when structuring information.

A clothesline is a long list of unordered bullet points.
Bullet after bullet, clothespin after clothespin.

❌ This is why you should avoid clotheslines:
# Oral presentation: Hard to present such a slide effectively
# Lack of structure: Slide looks like the result of a brainstorming
# Cognitive energy: It consumes lots of cognitive energy of the reader

✅ Instead, follow these steps to improve the slide:
1. Group your points into logical categories
2. Include headers to frame your bullet points right
3. Separate out different logical bullet types into columns

See below for a slide before and after these steps.

Happy festive season to all of you. THANK YOU for your continued support throughout the year! Lots of plans for 2024, stay tuned :)

#2023

The Communications & Slide Writing Academy is here! Learn the skills taught at leading consulting firms such as McKinsey, BCG or Bain.. 👇

This Academy combines learnings of 100+ corporate trainings I delivered on Communications, Slide Writing and Problem Solving.

Over 40,000 students enrolled in my older programs. This Academy is the new Firm Learning flagship offering, updating and expanding on older content.

As launch promotion, you can benefit from a discount of 65 USD, with this code in the checkout: CSWLAUNCHFB

This code expires in 1 week and is limited to the first 1,000 students.

Will share an extra goodie with everyone reposting this post! Write me a message after liking and reposting to receive it.

JOIN THE ACADEMY:
https://www.firmlearning.com/

Worked super hard on this over the last year, very excited to welcome you inside the Academy!

Fully aware this is not healthy: On holidays like Easter, I often feel guilty when not using the free time productively 👇

Though this weekend was different. I somehow managed to spend both quality time with family, and work on passion projects.

Those who follow Firm Learning know that I am currently creating a new course on "Communications and Slide Writing".

Working on this for over a year now, happy to announce that this weekend I almost completed the content creation!

These will be the main modules of the program:
Module 1 - Communication Insights
Module 2 - Problem Solving
Module 3 - Slide Writing
Module 4 - Professional Readiness

It is the most extensive educational program I ever created, summarizing learnings from 100+ corporate training sessions I conducted over the last years.

Interested to take the course? Join the waitlist via the link in bio.

Let me know if you have any questions about the course in the comments. Happy Easter to all of you!

Interested in a consulting career? (Sponsored) Have you ever considered working in inhouse consulting? Allianz Consulting invited me to their Munich office, new video is online!

Day in the Life of a Project Lead in Consulting Do you know what a day in the life of a project lead in consulting looks like? In this video, I am meeting Vanessa, a project lead from Allianz Consulting, p...

Interested to invest in start-ups and become a Business Angel? How much money do you need? How does the process look like to invest in a start-up? What financial rewards can be expected? Discussing these questions and many more in my new video on Business Angel Investing.

How to become a Business Angel and invest in Start-ups Do you know how to become a Business Angel and start investing in Start-ups? Last year, I conducted my first investment as a Business Angel. In this video, I...

Interested to win a personal coaching session with Heinrich, or an exclusive Firm Learning jute bag (currently not available for purchase)? To spice up our end of 2022, I decided to conduct this Instagram raffle:

To participate, you just need to:
- Like this post
- Follow on Instagram
- Comment on this post and link at least one friend in the comments for whom my content might be helpful (every additional person you link counts as an additional entry, for up to 10 people)
- Optional: Share this post to your Instagram story (this counts as 5 additional entries)

The coaching session can be a career talk or on another career-related topic of your choice.

The winners will be randomly selected. All rules detailed below apply.

#2023

++++++
Who?
Firm Learning GmbH is the owner of the raffle. She can be contacted via [email protected]

What?
The winners can win 1 of 5 jute bags or 1 of 1 online coaching session for one hour with Heinrich.

Winner?
Out of all people that like this Instagram post, follow Firm Learning on Instagram and comment on this post linking at least one of their friends, 6 people are being picked out randomly. The entries are weighted with the number of friends linked and the optional Instagram shares. These winners will be contacted via Instagram and have to reply within 5 days after receipt of the message with their contact details in order for the jute bags to be sent to them or the coaching session to be scheduled. The coaching session needs to take place within 3 months after announcement.

When do Winners get notified?
Winners get notified until end of January 2023 via Instagram. The raffle takes place from December 28th, 2022 CET until January 8th, 2023 CET.

Where?
The winner of a jute bag can only be a person who has a permanent address in the EU, for shipping reasons.

Top-Down Communication is one of the most important skills for consultants and professionals in general. Had the pleasure to talk to Handelsblatt about Firm Learning and essential Communication Skills. Read the article below!

Kommunikation: Reden wie ein McKinsey-Berater: Mit dieser Methode überzeugen Sie CEOs mit wenigen Worten

[SWIPE & SAVE 👉] Are you good at writing Executive Summaries? Executive Summaries are common components of business documents and slide presentations.

While they are regularly written, there are big differences in the quality of Executive Summaries. Only few people truly master writing them.

In this post, I am sharing key tips for writing strong Executive Summaries.

Best and keep learning,
Heinrich