Lotta Ludwigson

After our FEMALE EMPOWERMENT & DIVERSITY silk scarf and our CIRCULARITY silk scarf, we are proud to introduce the third addition to the VALUE SCARF Collection:

💛 The MODERN HERITAGE silk scarf 💛

The Modern Heritage foulard is a tribute to craftsmanship, timeless elegance, and the people behind truly exceptional products.
The Modern Heritage scarf celebrates the hands that create, the knowledge passed down through generations, and the quiet dedication behind every detail.

Heritage is not about standing still.
It is about carrying forward what truly matters. The best of the past- thoughtfully reimagined for the future.

Spotted our ALVA Blazer Color Block pink/red on ❤️🩷

The RUNA collection was born through the collaboration between and

A collection made from MIRUM®️ — the world’s first 100% plastic-free alternative to leather.

Bio-based, biodegradable and recyclable, the RUNA collection is made-to-order and handcrafted in Mannheim, Germany — proving that luxury, craftsmanship and circularity can coexist.

Featuring a sculpted vest, elegant pencil skirt and A-line dress designed for women who dare to be different and wear their values.

We only use the finest natural fibers such as wool, cashmere, silk and cotton — because we don’t want plastics and oil on our skin, and we believe you deserve better, too. 🤍

A little selection of some of our favorite pieces — thoughtfully designed, made to last, and crafted from natural materials only.

Before we have to adjust our silk scarf prices on the 2nd of June, you still have time to shop them at the current prices ❤️

🫶🫶🫶

Uncompromising quality ❤️

A LOTTA life - a lot of life in a month (April edition)

1. Spring uniform
2. with other female founders
3. Packing samples for the Press day in Munich
4. Aesthetic coffee spot in between cities
5. New magazine feature 🎀 showing our female empowerment & diversity silk scarf
6.Packing process of LUMA T-shirts
7. LUMA Abbey Stone featured at
8. Video interview location. Could be worse 😉
9. On the road for Press Days.
10. Change of scenery when the afternoon tiredness kicks in
11. When the motto of the birthday party is: office looks (nothing easier than this for me)
12. Most of the month looked more like this: laptop work, lots of coffee and some treats for the mood
13. best surprise ever to see our ALVA Blazer in
14. After reading over 80 applications and several video calls we found a great person to support us 🥳
15. Call marathon - home office edition, but with our LUMA t-shirt
16. Press Day Munich
17. Packing orders - nothing beats a STINE silk blouse

What’s better than being in Vogue?
Seeing our bad-ass customers in it. 🔥

Women changing their industries —
showing up in their power, wearing their values.

Donatella Bellone in her Blazer Alva

Trusting the process … ❤️🎀🩷