Pure-Way MSCA Project

Hi, we are happy to announce that our colleagues from CENCIRA have just arrived, and we’re officially kicking off our secondment together! 🌍✨

This marks the beginning of an exciting collaborative period within the PUREWAY MSCA project, where we’ll be working side by side on the selection and classification of fruit and vegetable waste (FVW), exchanging knowledge and combining our expertise to better understand and systematize these complex matrices.

Looking forward to productive days, new insights, and great results together. Let’s get started! 💚♻️🔬

📰 Today in Politika

Read more about the PURE-WAY project and find answers to questions like:

– What can fruit and vegetable leftovers be used for?🍒🥒🍓🥬
– How did the PURE-WAY idea emerge?💡
– Is collaboration with local producers possible?🤝🏼
– What are the next steps for the project?🚶🏼

…and much more!

We are especially proud that we had the opportunity to present the PURE-WAY project in the oldest daily newspaper. ♻🧪🧑‍🔬🔬🥼

-WAY

Zero Waste Starts on Your Plate🌍

For this year’s International Day of Zero Waste, the focus is on food - what we eat, what we waste, and how we can do better.

Every year, around 1 billion tonnes of food is wasted. Most of it (60%) happens in our homes.

Reducing food waste isn’t just about saving money - it’s about protecting our planet and building a more sustainable future.

💡 What can we do?

• Plan and use food wisely
• Store and prepare meals mindfully
• Support food sharing and composting

A zero-waste future starts with everyday choices.
Value food. Don’t waste it.♻️🍀

We’re happy to share that today we had a new TV recording 🎥

The conversation focused on the role of circular economy in transforming waste into valuable resources ♻️ with a special focus on developing sustainable pigments and their potential use in the food industry 🍓🫜🫐

Stay tuned… 👀✨

Happy International Women's Day from the PURE-WAY team🌷❤️

As part of the mobility activities within the PURE-WAY project, PhD student Petar from the Faculty of Chemistry, University of Belgrade has started his secondment at our project partner institution, INRAE. 🔬🧪

During his stay, Petar is working on the selection and application of bacterial strains for fermentation, a key step in the waste valorization process within the PURE-WAY project. Fermentation plays an essential role in maximizing the utilization of food waste and by-products, enabling enhanced recovery and bioactivity of valuable compounds, in line with the principles of circular economy and green chemistry. 🦠🧫

We wish Petar a productive, inspiring, and successful secondment! 🍀♻️

We’re excited to share that a new article about the PURE-WAY project was just published 📄🍀

Learn how our team is transforming fruit & vegetable waste into high-value products like beverages, cosmetics and fertilizers - a real step towards a circular economy and sustainable future🌍

🔗 Click the link to read the full story:
https://cirkularnaekonomija.org/hemijski-fakultet-smanjuje-otpad-od-voca-i-povrca-u-okviru-projekta-pure-way-prvi-proizvodi-naredne-godine/ 

Let’s rethink waste - and build a greener tomorrow♻️💡🧪💚

As part of one of the first mobility activities within the PURE-WAY project, three researchers from the Faculty of Chemistry, University of Belgrade, Serbia🇷🇸 have started their secondment at our partner institution, the University of Agricultural Sciences and Veterinary Medicine of Cluj-Napoca (USAMV), Romania 🇷🇴.

During the stay, Nevena, Đurđa and Slađana are working on the selection and classification of fruit and vegetable waste and by-products, as well as on the analysis of their chemical composition and bioactive compounds. This work contributes to the identification of valuable raw materials for sustainable applications, in line with the principles of circular economy and green chemistry. ♻️🍀🧪

We wish our colleagues a successful and inspiring stay! 💚

Ph.D. Petar Ristivojević was a guest on the Morning Program of Euronews Serbia, where he spoke about the Pure-Way project.
A great conversation about sustainability, circular economy, and how the idea behind PureWay can make an impact on the world. ♻️🌍🧪

The PURE-WAY kick-off meeting in Belgrade brought together partners from diverse institutions across Europe and beyond 🌍

Researchers from universities, research institutes, and industry joined forces to align on the project goals, work packages, and upcoming activities, marking the start of a strong international collaboration.

Meet our PURE-WAY partners:

2. Prof. Ph.D. (Vice Dean) Dragana Milić - UBFC
3. Ph.D. Petar Ristivojević - UBFC
4. Ph.D. Dalibor Stanković - UBFC
5. Ph.D. Ivica Dimkić - BioCombat (Serbia)
6. Ph.D. Claudia Socol - CENCIRA (Romania)
7. Ph.D. Jasmina Vidić - INRAE (France)
8. Ph.D. Đorđe Bajić - TU Delft (Netherlands)
9. Prof. Ph.D. Dan Vodnar - USAMV (Romania)
10. Ph.D. Sofia Popadaki - PRINSUS I.K.E (Greece)
11. Ph.D. Monica Trif - CENTIV GmbH (Germany)
12. Prof. Ph.D. Ricardo Furlan - UNR (Argentina)
13. Prof. Ph.D. Jelena Trifković - UBFC
14. MSc. Marina Ventouratou - PRINSUS I.K.E (Greece)
15. Project manager Tatjana Božić - UBFC

Together, we are building the foundation for the next steps of the PURE-WAY project. ♻️🧪🍀

The PURE-WAY project officially launched in Belgrade 🇷🇸 under the leadership of associate professor Ph.D. Petar Ristivojević, Principal Investigator and host of the kick-off meeting at the Faculty of Chemistry, University of Belgrade.
As the project coordinator, Ristivojević guided the consortium through the project vision, structure, and key objectives, setting the direction for upcoming activities and collaboration. His leadership ensured a clear understanding of the work packages, responsibilities, and overall agenda among all partners.
The Faculty of Chemistry, University of Belgrade, proudly hosted this first PURE-WAY gathering, providing the starting point for a strong and well-coordinated international collaboration.
This marks the beginning of the PURE-WAY journey.♻️🧪