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The Response Marketing Association has built a Community Site where marketers can explore the ins and outs of implementing ethical AI strategies. Articles, webinars, videos and AI courses will be featured. But most important, you can interact with others who are interested in the future of marketing - see link in comments - FREE for now...

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Brilliant summary.

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https://onedegree.ca/2025/09/05/gmail-bounce-why-are-emails-bouncing-back-in-gmail/

Gmail Bounce: Why Are Emails Bouncing Back in Gmail – One Degree Gmail Bounce: Why Are Emails Bouncing Back in Gmail Published September 5, 2025 Ever wonder why your perfect emails are bouncing back in Gmail? Many reasons might cause that. Either temporary or permanent bounces happen all the time. They are frustrating, disappointing, and, most importantly, damagi...

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Canadian Email Summit – 2025 – Reaching the Inbox – One Degree Canadian Email Summit – 2025 – Reaching the Inbox Published August 30, 2025 Meet Your Peers Attending the Canadian Email Summit is a must for anyone serious about email marketing. This event brings together some of the brightest minds in the industry to share actionable insights, emerging trends...

Netsafety Week Power in Partnerships

Netsafety Week Power in Partnerships – One Degree Netsafety Week Power in Partnerships Published July 25, 2025 Netsafety Week Throughout this week, we’ll be sharing exciting announcements about upcoming events, new resources, and innovative tools, all aimed at empowering New Zealanders of all ages to enjoy safer and more positive online experienc...

The Dark Side of AI Marketing: A Call for Ethical Boundaries

The Dark Side of AI Marketing: A Call for Ethical Boundaries – One Degree The Dark Side of AI Marketing: A Call for Ethical Boundaries Published July 17, 2025 The marketing industry stands at a crossroads. Generative AI has arrived with unprecedented power to create, personalize, and persuade at scale. While the technology promises revolutionary efficiency and engagement,...

TSN’s Price Hike Email: A Masterclass in a Missed Marketing Opportunity

TSN’s Price Hike Email: A Masterclass in a Missed Marketing Opportunity – One Degree TSN’s Price Hike Email: A Masterclass in a Missed Marketing Opportunity Published July 22, 2025 This morning, like many other loyal subscribers, I opened an email from TSN only to learn that my monthly subscription fee will jump from $19.99 to $24.99 starting August 22, 2025. No added features. No...

https://onedegree.ca/2025/07/05/the-missing-metric-in-your-marketing-strategy/

The Missing Metric in Your Marketing Strategy? – One Degree The Missing Metric in Your Marketing Strategy? Published July 5, 2025 Introverts engage differently—and most marketing funnels don’t reflect that. “May I have your phone number?” “Why? I just need to buy this yarn.” Surprised by my answer, the store employee mumbled: “I was told to col...

The PowerPoint Paradox: Why Decks Are Out of Control in Business

https://onedegree.ca/2025/06/30/the-powerpoint-paradox-why-decks-are-out-of-control-in-business/

Terrific video

One Degree Marketer's Hub Our community is a vibrant hub for Direct Response Marketers looking to stay ahead of the curve. Here, industry professionals come together to share insights, strategies, and best practices to drive successful marketing initiatives. By staying updated on the latest trends and techniques, our members...

Merry Christmas

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Four big strategic mistakes Nike needs to reverse
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