Moduurn
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We provide sophisticated cloud-based mobile ordering and menu management system for food services, grocery and retail environments.
Use our turn-key, proprietary solutions to rapidly deploy high-quality mobile apps under your company's valued brand.
12/20/2022
Can you teach an old dog new tricks?
I'm going to give you a stat.
Digital has exploded.
Accounting for 40% of total business across hospitality with some restaurants processing 80-90% of their orders through online experiences.
The fact is, online ordering automates, upsells, increases order accuracy, builds loyalty, and, for the most part, is frictionless.
BUT
The digital experience can have a steep learning curve for restaurateurs
In a chaotic kitchen with tickets coming in, the drive-through buzzing, guests in-house, and employees to manage how does an operator find the time to learn new technology?
In this episode of the Restaurant Growth Show Podcast, we're going to flatten the learning curve to help you adopt new technologies and grow your business.
Lucky Number 13 by The Restaurant Growth Show Can you teach an old dog new tricks? I'm going to give you a stat. Digital has exploded. Accounting for 40% of total business across hospitality with some restaurants processing 80-90% of their orders through online experiences. The fact is, online ordering automates, upsells, increases order accura...
12/05/2022
Episode 12 is up! "Savvy Solutions for Restaurateurs in 2023" Feat
Jay Ashton by The Restaurant Growth Show Podcast.
Savvy Solutions for Restaurateurs in 2023 Feat Jay Ashton by The Restaurant Growth Show Today we're talking with Jay Ashton, Producer and host of the SVK Network. We will deep dive into restaurant brand strategies and look at some really useful tools to help tackle inflation in 2023. You're going to want to stick around until the end of the show because weβll be sharing a proven loya...
11/29/2022
π How would a 29% increase in sales on your most popular item in less than 30 days feel?1?
IT FEELS FREAKING GREAT!
Ill show you how to do it.
I was at our Burger shop, Handcraft Burgers and Brew and noticed how long it was taking people to place orders on our kiosks and thinking how could we help them make quicker decisions.
Then a couple days later I was ordering from a 3rd party delivery site (I know, I know ... I had a gift card) and noticed something that all the restaurants had on their ordering pages that gave me an idea.
Everything Ive ever learned about restaurant marketing came through either asking questions and or modeling the success of others.
If you want to be successful at online ordering, model the 3rd party delivery services. They have millions of dollars to spend on research so all you have to do is model them.
Many of the restaurants on those market places have a "Popular Items" section and its the first thing you see when you go to their page.
We did this at Handcraft Burgers & Brew by creating a "most loved" section on our online ordering, right at the top, so its the first thing you see.
Check out the results:
π The 6.6 Burger = 39% increase
π OG (our signature Burger) = 29% increase
π French Fries (our most popular item) = 19% increase
My suggestion: Limit to a maximum of 6-8 items. Many restaurants on 3rd party only have 1-4 items featured.
Best of luck and let me know how it goes!
11/26/2022
Listen to episode 11, "Gift Card and Loyalty in 2023" by The Restaurant Growth Show Podcast.
Gift Card and Loyalty in 2023 by The Restaurant Growth Show Soaring inflation has been a challenge for everyone in 2022 and restaurateurs are no exception. One saving grace has been restaurant loyalty program members. They have responded immensely by supporting their favorite brands. As prices have gone up, many loyalty program customers have been increasing...
11/20/2022
Listen to "The Importance of Speed and Continuity" - Episode 10: The Restaurant Growth Show Podcast
Speed and Continuity - The Restaurant Growth Show Podcast by The Restaurant Growth Show Baby, itβs cold outside! As a result, online ordering is skyrocketing. Itβs so predictable If you donβt have the infrastructure in place to accept online orders and the logistics to fulfill deliveries, itβs time to start considering how this might affect your long-term business. Your competi...
10/26/2022
Owning Your Customer Data Is the Key to Growth. Here's Why.
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Blindly marketing to your guests and guessing what they want when they want it Is insane.
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In the age of the internet, consistently targeted, and personalized communication with your customers is what they expect.
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By leveraging your customer data, you can drive sales, save time, save money and build stronger relationships with your guests.
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In this episode, weβre talking about why owning your customer data is the key to restaurant growth.
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The Restaurant Growth Show Podcast Episode 7 in the comments
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Digital Loyalty and Rewards programs are a fantastic opportunity for businesses, in general, to show gratitude towards their customers and mitigate inflation at the same time.
It's a way of increasing repeat purchases as well as attracting more customers through word of mouth and driving a deeper engagement with their audience.
Loyalty and Rewards programs can be so flexible that they can be applied to any kind of food service operation.
Did you know that DoorDash has taken over your Google my business profile?
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These are brand new buttons that take your customers to a DoorDash menu.
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Now, this is okay if you want DoorDash to process your orders.
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BUT
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If you have your own online ordering system, you definitely don't want your guests ordering from DoorDash when they charge these insanely high fees.
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What you want is your customers ordering from you so you can avoid these commissions, collect your customers' data, and personalize their ordering experience.
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Luckily, there is a solution.
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Log in to your Google my business account, then navigate to food ordering on the left, then toggle that button off.
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The buttons are no longer visible and the order online option is their own system.
Your online ordering system needs these functionalities to grow like the big brands.
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1) If your online ordering system doesn't provide any kind of loyalty and rewards, you're missing out on huge growth.
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2) When your customers buy gift cards now and use them later, that adds cash flow to your business.
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3) Best-in-class POS integration for your online ordering system is critical because they are like the center of operations for restaurateurs.
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4) We all know delivery is a must. Third-party delivery apps not only charge a lot, but their payment schedules are putting your cash flow at risk.
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Enabling white label delivery through your online ordering system helps reduce delivery commissions and at the same time eliminates the cash flow risk with best-in-class white label delivery integration.
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π You get your cash instantly, while the technology partner assumes the risk.
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5) Third-party aggregators are critical to exploding your online orders because they bring multiple tablets into one, increasing efficiency while decreasing stress, order issues and errors.
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To find out if your online ordering system has the best in class integrations click the link in the comments!
Looking for an easy way to attract new customers?
Digital coupons are the way to go. Think about it. Who can say no to a restaurant that's offering a customized deal?
Coupons have proven to influence customer choice when it comes to selecting a restaurant. They act as a catalyst and trigger an initial visit to the application.
π― 2-for-1 Coupons
π― 15% off for new customers
π― Student & staff discounts
These are just a few types of digital coupons that will help your business create a highly personalized, valuable customer experience.
Now that you know how beneficial coupons can be. It's time to set up your own online ordering system with the experts at Moduurn.
Click the link below to learn more about how to use digital coupons in your organization.
Stay tuned for part three, where we talk about best-in-class integrations and why they are critical for growth.
07/02/2022
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