Fredicus

Oh Band smart wristbands can be tailored to any business needs to maintain hand hygiene. ⁠
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Users can configure frequency, duration, and acceptable thresholds to meet the level of hand hygiene required for any industry.⁠
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The Oh band can be set up and ready for use in minutes and adapts to each user's unique hand washing patterns. ⁠
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Product Design - ⁠
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WIP

Massage guns…there’s a ton of opportunities in this product range and we’re just getting our feet wet. - Rest assured these are sacrificial sketches! 👀

Giving made easy.

tiptap tap to give™️ devices are designed to collect donations anywhere. tip tap's versatile modular display units are powered by a web configurator, fit into any space and can withstand all the elements. Pre-set donation amounts make it easy to support your favourite non-profits with any form of digital payment option.

Industrial Design, Conceptual Design, Product Design & Display Design -

DO MORE — ALWAYS

Color Space™ brushes are here! This is a great example of the brand striving to do more. The typical scenario would have been to “brand” a white label (off-the-shelf) brush by silk screening or laser etching the logo — not ideal but the way most do it.

The question arose where we would place the logo in-mold either emboss or de-boss. The decision finally led to re-evaluating the design of the brushes themselves. Instead of just slapping on the logo, every brush was designed to provide the best in ergonomics, something that we quickly realized was never taken to heart in this space, and these are tools that colourists use for hours at a time. Taking feedback from expert colourists at Color Space™ these brushes are all balanced with the centre of mass at just the right point on the brush, leaving the colorist able to comfortably use these all day. There is an identifiable design “swirl” that follows form and function. Each “ridge” helps to index the angle of the brush while the colour is applied to the hair, being able to control the angle precisely.

Packaging of these also took an overhaul, instead of wrapping these inside cellophane, we’ve eliminated the use of plastics and opted for selling as sets, so less packaging all together.

There’s a whole lot more about this wonderful family of products, we’re just ecstatic to have been part of helping to push this through. Initial feedback has been excellent.

Closing thought? There’s always opportunity to rethink how things are done, most times, the next step is not that much higher. DO MORE - ALWAYS

We miss live events, how about you? ⁠
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It's been a year since we've been able to gather in a room and watch artists take the stage and do what they do best: create. ⁠
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Créatif celebrates the craft & community of hair artistry, makeup, fashion and design. We're counting the days until we can plan events like this and be inspired by Canada’s creative community of visionaries within the world of hair & beyond.⁠
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Design Direction, Event Production, Campaign Creation, Marketing Strategy, Brand Identity, Web Design, Art Direction - ⁠
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Re-introducing Brood. ⁠
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This Canadian company is pushing the beverage industry to new heights with innovation in design and product offering.

Established in 2015, Brood has developed a Patented tankless nitro delivery system and world’s first dual-temperature beverage machine. Their humble beginnings were focused on coffee and nitro coffee, their future is taking over every and all beverages any bartender or barista can think of. ⁠
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There’s a whole lot happening at Brood. We’re excited to be part of it. ⁠
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Brand Development & Design, Website, Product Design & Development - ⁠
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That's a wrap! What an honour to be able to create in our ever-changing world. Producing creative content looks a little different these days to but we're excited to have the opportunity to do so and can't wait to share the results in the coming weeks. ⁠
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Here's a sneak peak of what's to come and what can bring to life to elevate and express brand in all forms of visual content and design.⁠
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Creative Direction, Producers: Fredicus Design⁠
Photography: ⁠
Video: ⁠
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Fredicus is proudly women-led. Today, and everyday, we celebrate the success of the women on our team and celebrate our creative collaborators and all of the amazing women-owned businesses that we work with.

Every day is, and should be, women's day - but today we celebrate change & progress already achieved by bold actions from the past and move forward in solidarity with the continued fight towards a more equal society and representation.

Drink Up is more than water.

Meet the only healthy beverage station that serves vitalized water and nutritional boosts, without the plastic.

Creative Direction, Branding, Brand Identity, Visual Identity, Station Design, Website, App UX/UI -

www.drinkup.com

Meet Team Fredicus.⁠⠀
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Robert started his career in 2007. As a Programmer/Developer he has worked in a range of environments, from startups to big consultancy firms. He is a self-motivated and self-taught professional who loves the challenge of solving the toughest problems. ⁠⠀
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Robert has merged a passion for usability and user experience with his technical knowledge to create cool digital experiences. His repertoire includes programming languages and tools such as C #, ASP.Net Core, Vanilla JS, SQL, IIS server configuration, TFS, SASS, Twitter Bootstrap, jQuery, Mobile Development (Swift, Flutter) and more.⁠⠀
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Robert usually spends time with his family cooking, eating and enjoying good conversation more than anything else. When he’s not solving problems, you can find Rob playing on his bass guitar. ⁠⠀
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“The Best Developers, are the ones who solve problems” since he’s heard these words, it stuck with him.⁠⠀
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