Shape Products

We just published our list of the top books for aspiring designers in 2020. Looking for some additional reading list material? This is a good place to start

2020 Best Books for Designers | Design Resources | Shape Products What we consider to be the top 10 books for aspiring product designers to read in 2020, whether you’re an industrial designer working to develop physical products or a digital product designer crafting on-screen interactions.

Last week, whipr became the second-highest funded fitness product in Kickstarter history.

In addition to starting with a great idea, it takes quite a bit of elbow grease to introduce something new to the world. If you're interested in learning how this product came to life, the link below is a good start!

Whipr SUP Fitness Trainer - Product Design | Shape Products The first step with whipr was determining if it was possible to design a fitness product without compromise that would fill gaps in the market.

Last week, Amazon made deep cuts to affiliate commission rates. Find out what that means for your brand:

What the Amazon affiliate rate cut means for your brand | Shape Products In mid-April, Amazon made significant cuts to commission rates for members of its affiliate marketing program. What does this mean for your brand?

Shape's VP Design and Innovation, Andy Juhasz, shares some thoughts during these times of reflection

COVID-19: Perspective in a Pandemic | Shape Products Product design comes from the unleashing of creative thinking based on an immediate need. It comes from within but is very much influenced by everything we see, hear, touch and experience.

Ever need a bit of clarification when suppliers are talking about different types of tooling? Here's our guide:

What is tooling? | Design Resources | Shape Products To put it simply, tooling is the backbone of the physical production of a product. Much like how you could not make muffins without a muffin tin, many consumer products need their own version of a “muffin tin” in order to be mass-produced.