LandsRush

The metaverse platform said it is doubling down on music in the metaverse this year and, alongside other new experiences, will showcase some of the latest technology. “New motion capture technology will also be demonstrated on this global stage from Move.ai which enables motion capture with no suits and Kinetix.tech that aims to empower creators to make emote NFTs using only a phone camera,” it said.

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Back in March, Lugano officials announced that they would make Bitcoin, USDT, and the city’s LVGA token “de facto” legal tender in the city.

The decision follows a joint initiative to transform Lugano into the “European Bitcoin Capital.”

As part of its collaboration to develop the blockchain hub, Tether said it would allocate at least $107m to a dedicated fund. The local government allocated $3.21m for this purpose.

In addition to financing local blockchain start-ups, the funds are intended to support the business integration of planning tools in daily operations.

McDonald’s branches in El Salvador began accepting Bitcoin as a payment in September 2021. This was a requirement for trading after Bitcoin became legal tender in the country.

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The platform’s young users have been flocking to the company’s buildings, fields and arenas to compete in a variety of games such as dodgeball, basketball and “The Floor is Lava”.

Crucially to the brand’s digital strategy, they can also browse a showroom and buy virtual products including shoes, bags and hats.

The items can be used to dress their digital avatars, which become walking adverts for the company’s latest products that can be bought in the real world.

As per one of the filings, it plans to offer software for use with cryptocurrency, digital collectibles and non-fungible tokens.

This software will also enable support for cryptocurrency payment and exchange transactions. Another filing is related to retail store services in virtual goods.

Formula One intends to create an online marketplace for buyers and sellers of the cryptocurrency.

It also plans to facilitate financial transactions with the help of blockchain and even venture into cryptocurrency mining.

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Dubai Metaverse Strategy to back over 40,000 virtual jobs by 2030, add $4 billion to emirate’s kitty in 5 years.

The Dubai Metaverse Assembly, to be held in September, will see barnstorming sessions on tapping revolutionary technology by over 300 global experts and thought leaders from over 40 companies.

Where the metaverse is concerned, Dubai has formed a higher panel for Future Technology and Digital Economy chaired by Sheikh Hamdan Bin Mohammed.

Many believe Web3 will include ‘crowd-owned’ social media platforms, search engines and marketplaces, replacing the current ‘corporate-owned’ format.

"The promise is integrating these technologies," says Caitlin Dohrman, general manager of the defense division of Improbable, a company that develops virtual world technologies, has created sprawling virtual battlefields featuring over 10,000 individually controlled characters for the UK's military wargames, and also works with the US Department of Defense.

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Watchers can use their phones to scan the QR code for access to an NFT which will appear on their OpenSea accounts.

The feature is only available to US users through a MetaMask wallet or Coinbase account. Users will have to pay the gas fees to mint the NFTs they get from scanning the QR code.

According to the show's OpenSea account, the NFT floor price currently sits at around 0.003 ETH or $6 USD. Since the show's release on Netflix, there has been $36,000 USD in trading volume with just under 27,000 unique NFT owners.

Digital assets and the soccer industry have formed a relatively strong bond over the past several months. Numerous clubs from all parts of the globe announced partnerships with crypto companies, introduced exchanges as sponsors, or accepted the asset class as a payment method.

However, Spain’s top soccer division – La Liga – has not been so heavily involved in the sector. According to a recent press release, this trend is about to change this summer when RCD Espanyol will allow its supporters to buy tickets, food and beverage during matches, and merchandise products in bitcoin, ether, and other digital assets.

To do so, the club partnered with Crypto Snack – a financial application based in Barcelona and Estonia. It has a native iGaming token, called SNACK, listed on many major exchanges. The asset will be added to the offering, enabling fans to employ it as a means of settlement.

The company’s first retail store will be located in Burlingame, California, near Meta’s Reality Labs HQ. In this way, Meta believes it will be able to closely study how customers interact with its products before expanding its retail stores to more locations.

Of course, as Meta has been investing in more metaverse products, it makes sense that the company would have a dedicated space to demonstrate such technologies, since few people know about them for real. This also puts Zuckerberg’s company one step ahead of Apple, which is still rumored to introduce its first mixed reality headset sometime later this year or early 2023.

If for some reason you have always wondered what it would be like to visit a physical Facebook store, the Meta Store opened on May 9.

From its inception, McLaren has existed to push boundaries. Now, McLaren Automotive is taking the first steps into the metaverse with the launch of MSO LAB: a Web3 platform created to explore the future of performance.

Gareth Dunsmore, Chief Marketing Officer, McLaren Automotive, stated:

“We have created a new way to interact with customers and fans in the Web3 universe. McLaren Special Operations is McLaren Automotive’s in-house bespoke division so it is entirely fitting that MSO LAB will be our home where we collaborate in the metaverse and push the limits of possibility and design unencumbered by physical constraints.”

Fidelity Investments, a major financial services firm with $11.3 trillion in assets under administration, has entered the metaverse with the opening of an eight-story learning center and the launch of a metaverse exchange-traded fund (ETF). The Fidelity Stack features “a multi-level design complete with a lobby, dance floor, and rooftop sky garden for users to explore on foot – or even through teleport.”

“In the Invest Quest at The Fidelity Stack, users are challenged to traverse the building learning the basics of ETF investing while gathering ‘orbs’ along the way,” the announcement continues.

“The way we engage with each other and with our money is rapidly changing, whether that’s through the rise of blockchain technology or development of a new digital universe. Our foray into the metaverse is designed with this in mind.” ~ Says Fidelity.

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Some of the top digital real estate trends for this year 2022 include:

• Expect over $1 billion in sales – According to reports, metaverse land sales have reached a record high of $500 million in 2021. Sales in 2022 could more than double, reaching at least $1 billion. However, the momentum could slow down as the year progresses.
The market will be volatile, depending on industry movements

• The market will continue to be volatile and fluctuate in response to industry movements and announcements from key players.

• Corporates and luxury brands will be some of the early movers – Dedicated Metaverse investment firms and large corporates have been the top two early movers in digital real estate. The trend will continue in 2022, and we expect more of the Big Four to pick up metaverse land parcels.

• Events on metaverse land could become a staple – Most Metaverse platforms have their own event calendars, and Meta’s Horizon Venues is now widely available. As a result, events on digital real estate could become a staple in 2022.

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