Line the Label

effortless understated luxury Effortless, understated and thoughtful.

Created in 2000, Line was one of the first Canadian brands to push design boundaries in knitwear. Founders John Muscat and Jennifer Wells realized the market was missing a luxury knit brand. Together, they created lifestyle pieces that were fashion forward yet effortless at the same time. Featured in publications such as ELLE, WWD, Lucky, InStyle and Flare, Line has gained international exposure a  ...