Roots Strategies
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Indigenous Engagement & Consultation | Public Relations | Government Relations
05/25/2026
Roots Strategies was proud to sponsor this year’s Odawa Powwow alongside the National Association of Friendship Centres
We had the opportunity to connect with community members alongside Jennifer Rankin, CEO of NAFC.
Thank you to the Odawa Native Friendship Centre for organizing such a meaningful event.
In friendship.
We’re pleased to welcome Lawrence Chen to Roots Strategies.
Lawrence brings experience from the highest levels of the federal government, including roles in the Office of the Prime Minister and as Chief of Staff to a Member of Parliament. He has led high-profile stakeholder engagement, communications strategy, and national advertising campaigns.
At Roots, he supports the delivery of client mandates with a strong focus on ex*****on and coordination.
Serious about the work. Easy to work with.
Please join us in welcoming him to the team.
04/23/2026
Economic reconciliation is built through dialogue, relationships, and sustained action.
Last week at Canada 2020, we were glad to be part of conversations bringing together leaders, policymakers, and community voices to explore what meaningful progress can look like in practice.
A highlight was the “Indigenous Political Staffers Spotlight” panel, where Deliah Bernard joined a thoughtful discussion on the role Indigenous staffers play in shaping policy and advancing change from within.
From panels to conversations between sessions, the throughline was clear: reconciliation requires intention, collaboration, and continued momentum.
📸: Canada 2020
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