InSight Collective

InSight Collective

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Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from InSight Collective, Education Website, 1280 Main Street West, Hamilton, ON.

Insight Collective is a digital marketing committee unlike any other at DeGroote that allows you to get creative, practice, and develop key skills needed to work in the expanding digital marketing industry.

Photos from InSight Collective's post 07/26/2022

Your same favourite workshops, now with a new twist✨

This past year, InSight Collective delivered impactful learning surrounding the world of digital marketing to students. As we move forward into the 22/23 academic year, we are excited to announce we are committed to providing even greater value to you. Now focusing on one of the most important skills across business sectors, Data Analytics.

Ready to join our new journey? Go data-way ➡️

05/14/2022

Now THAT... is how you end off a year 🙌

InSight Collective set out to achieve one goal: deliver fresh and impactful opportunities to learn hard skills in the Digital Marketing space at DeGroote. With over 135 workshop attendees, 9 workshops, and countless hours in the making, we THANK YOU for making InSight Collective apart of the DeGroote family and we hope you were able to take your skills to the next level!

It is the great support of all students, speakers, alumni, and faculty involved that have made this year the success it has been, and we look to our ISC community to continue to make our future a bright one (hint hint😉)...!

In the wise words of Harry Styles, we thank you for making InSight Collective Volume One ‘As It Was’, and we will see you all for another year in the Fall!

Photos from InSight Collective's post 03/21/2022

Only 2 more days to sign up for our BIGGEST EVENT of the year ⏳😱

On Saturday, you will have the chance to meet marketing industry professionals & the InSight community, crawl several rooms to execute fun challenges, and win BIG CASH PRIZES! 💵

Sign up with the link in our bio 👆You can sign up in teams of 4 or by yourself and we will put you in a group!

🗓 Saturday, March 26
⏰ 12PM - 4PM
📍 PGCLL (meeting spot: PGCLL 124)

Photos from InSight Collective's post 03/18/2022

‼️ Our BIGGEST event of the year is right around the corner! Introducing…the InSight Collective Digital Marketing Room Crawl 🏃‍♀️happening Saturday, March 26 IN-PERSON from 12-4pm!

You will have the opportunity to put all of your digital marketing skills to the test, dive deep into the world of targeted ads + rebranding, and network with industry professionals 📈!

Signups are LIVE NOW 👆 Sign up in teams of 4 or by yourself and we will put you in a group! We also have some AWESOME cash prizes for the top 3 teams: 1st place receives $800, 2nd place wins $400, and 3rd place wins $300💵!

Do you have what it takes to be crowned the Digital Marketing Champion?…🏆

Photos from InSight Collective's post 03/03/2022

Only 2 PHOTOSHOP SUBSCRIPTIONS left 🪄(However, all are invited to attend!)

Experience the magic of Photoshop and learn how to use tools and techniques that will take your social graphics to the next level!

❗️Students who already registered: We will send you a confirmation email by Saturday with instructions on how to obtain your Photoshop subscription, along with the image files you will need!

Plus, all attendees will have the chance to win an additional 1 month Photoshop subscription 📸😲

☝🏼 Sign up now with the link in our bio!
🗓 Monday, March 7
⏰ 6:00-7:30PM
📍 PGCLL 124 or join us online!

02/28/2022

ACT FAST—Applications for our Photoshop Workshop are now live! Want to learn from industry professional DARREN RAY and enhance your Photoshop knowledge? 🤔 Well now is your chance!

Why should YOU learn Photoshop? It’s GREAT for social media graphics, making billboards, creating advertisements, making unique posters, & photo editing! 🖥

*If you’d like to follow along and have more of a hands-on experience, you will need Photoshop on your device 💻

If you don’t have Photoshop and you are one of the first 30 students to sign up, then you can receive a 1 month subscription AT NO COST!

Make sure to SIGN UP TODAY with the LINK IN OUR BIO!

Photos from InSight Collective's post 02/25/2022

Ever tried to pick up Photoshop but couldn’t quite figure it out? Want to create stronger social graphics? 🤔

Well then you’ve come to the right place! On March 7th you’ll have the rare opportunity to learn Photoshop tools and techniques from a marketing expert 👨‍🎨

When applying to marketing internships and jobs, Photoshop is considered a strong asset, so this workshop can definitely help to upgrade your resume 📝

*If you’d like to follow along and have more of a hands-on experience, you will need Photoshop on your device 💻
If you don’t have Photoshop and you are one of the first 30 students to sign up, then you can receive a 1 month subscription AT NO COST!

Applications open MONDAY @ 3pm…don’t miss out!

02/16/2022

This weeks campaign is a unique way at transforming a catalogue from paper to digital!

"The iconic 200-page IKEA catalog doesn’t want to sit on your mailbox anymore.

That’s why the company decided to give it a place it can truly live other than on IKEA’S own website and transitioned the print version to Pinterest.

In an effort to have the catalog have a longer life, IKEA has created a shoppable version that used a product questionnaire built into Pinterest to learn the user’s preferences to build personalized user boards or recommendation boards and products."

02/12/2022

Become the smartest marketer in the room with the DTC Newsletter! This resource is suuuper helpful for staying up to date with current trends and growing your marketing platform. They cover all things marketing, from brand breakdowns to the do's and don'ts of partnering with creators. Plus, they have podcasts if you're not a reader 😋

Newsletter 🗞: https://www.directtoconsumer.co/newsletter
Podcast 🎙: https://www.directtoconsumer.co/podcasts

Photos from InSight Collective's post 02/09/2022

This weeks campaign is based on an advertisement that Spotify did in 2019!

“Everyone loves SPOTIFY and its latest out-of-home work riffs amusingly on meme culture—as part of a big new global brand campaign that also includes some TV. 

The campaign is broadly divided into two parts. There is one set of creative work for the brand's mature markets, and another set for emerging markets. 

In the mature markets (like Australia, Canada, New Zealand, the Netherlands, Germany, Sweden, the U.K., and the U.S.), the brand is looking to deepen its bond to its core millennial users as well as drive consideration among other audiences. 

The new billboard and poster ads were inspired structurally by online memes, and wittily suggest different playlists for various emotional states. The tagline is, "Music for every mood”

DeGroote, had you seen any of these advertisements?

02/05/2022

Are you like us and when you’re looking for jobs or internships, you constantly see Data Studio on the job listing? Then look no further!

The Introduction to Data Studio online course teaches marketers, business owners, agencies, and data analysts how to visualize data online to gain insights. You’ll learn how to connect your data, create impactful reports, and collaborate with teammates 🤝

You’ll gain the knowledge and tools you need to design COMPELLING reports that you can share with different stakeholders.

And best of all….you’ll land that internship! 😋📈

Photos from InSight Collective's post 12/14/2021

A HUGE congratulations to the recipients of InSight Collective’s first ever DATA ANALYTICS certificate! Thank you so much for attending, we loved meeting you all and experiencing all 3 workshops with you 🎉

Be sure to check your email for your certificate and add it to your LinkedIn as well! Now you can show employers that you understand data analytics and have some experience with it as well 😎📧

Missed this certificate or want to earn another one?! Stay tuned for all of the amazing events we have planned for next semester! We can’t wait to see you there 😉

Thank you to everyone for making our first semester of InSight Collective AMAZING! 🤩❤️

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1280 Main Street West
Hamilton, ON
L8S 4L8