Brett Design

https://review.firstround.com/what-i-learned-from-developing-branding-for-airbnb-dropbox-and-thumbtack

What I Learned From Developing Branding for Airbnb, Dropbox and Thumbtack As one of Silicon Valley's most sought-after brand strategists, Julie Supan has helped some of tech's fast-growing companies find their high-expectation customer — and optimal position in the market.

An article I found interesting about what makes marketing today creative. It is said that it takes data analytics, good customer experience, and successful product design that delivers tangible value.

What Creativity in Marketing Looks Like Today It’s about being an entrepreneur, not a promoter.

So much has changed during the pandemic and even with social distancing it is now more important that ever to understand your customer's business. Take a moment to understand what has changed so that you can customize your solutions to your customer's goals and priorities. You can create surveys and questionnaires to help you understand how the pandemic impacted your customers and how they’re currently thinking about the world. You can start off with a few simple questions below and then expand to your list:

What has been your biggest challenge this past year?
How has the pandemic impacted your business?
What do you wish to accomplish in the next 3 years?
How can I help?

And don't forget to be gracious for their time and effort and remember to keep the conversation going.

New Retractable Banner Design for Ortho Active Solutions

New Quad-Fold Brochure Design for Windley Ely.