SEO Inbound Marketing

Keywords SEO evolved in 2012 yet most still use this strategy to try to rank and are wondering where the traffic went.

death of keywords - SEO Inbound Marketing For decades, keywords ruled the SEO landscape. Search volume, keyword density, and ranking positions were the metrics that dictated every content strategy,

Your SEO to GEO/AEO strategy will make or break you in 2026...make sure it's right.
A sofa brand doesn't need to teach you what a sofa is. It needs you to think of them when you want one

What to do for online marketing in 2026, LinkedIn article.

https://www.linkedin.com/pulse/what-marketers-must-prepare-2026-new-seo-landscape-alan-osborne-f47vc

My latest article about SEO to GEO

https://medium.com/-GEO/geo-vs-seo-understanding-digital-optimization-in-the-age-of-ai-df5ec5b0b74b

Are your impressions the same or increasing, but clicks are down or gone ?

https://www.linkedin.com/pulse/how-googles-muvera-changing-seo-decoupling-effect-alan-osborne-vyvxc

Removing the &num=100 parameter and forcing paginated SERP extraction makes paid link and keyword-churn strategies riskier for several reasons:. I wrote an adaptation of the golden goose about it here lol https://www.linkedin.com/pulse/golden-goose-trust-how-googles-quest-more-eggs-killing-alan-osborne-gvt5c

The Messy Middle and the New Search Reality

https://www.linkedin.com/pulse/messy-middle-new-search-reality-alan-osborne-jhyoc/?trackingId=wK5wsDEnTbqMvgl5MprGUw%3D%3D

Why Sites “good enough for Google” are not good enough for AI discovery.

https://www.linkedin.com/pulse/ai-built-cant-read-silent-business-killer-javascript-websites-alan-vf7kc/?trackingId=o4qTlPVpRQWkEurtRI2PzQ%3D%3D

Solution to Zero-click and the great decoupling

https://seo-inbound-marketing.com/why-seo-inbound-marketing-works-in-a-zero-click-world/

Business owners, CEOs and C-Suites, what you need to understand about the traffic loss.

https://www.linkedin.com/feed/update/urn:li:ugcPost:7366227307105054720/

The funnel is broken. Buyers don’t move in straight lines anymore.

Google calls it the Messy Middle: a constant loop of exploring + evaluating.

If your brand isn’t inside that loop, your funnel leaks.

Are you still building funnels or navigating loops?

Losing Local Customers to Google & AI?

Your prospects are clicking AI answers, not your website.
The SEO Compass Audit reveals your true local search position and builds a plan to win back leads from zero-click searches.
Get found in Google, AI search, and local platforms.
https://seo-inbound-marketing.com/seo-compass-audit/