Primed Cycles

Just a reminder legends, we will be closed Monday the 1st of June and reopening Tuesday the 2nd un-packing from a wet and wild weekend of racing in Kalgoorlie 🤙🏼

We are kicking off our end of financial year sale on our 2025 and older floor stock. Minimum 10% to 30% off, come in and check out the huge range.

📍 25/9 Kent Street Rockingham WA 6168
📞 95291655

Successful SEVAN for the Primed crew 💪🏼

After an incredible weekend at the SEVEN Gravel Race, we want to share the great achievements of our riders.

JJ and Josh both secured qualification for Worlds with outstanding rides, laying down some seriously impressive times — Josh crossing in 4:40, with JJ not far behind in 5:18.

The SRT crew delivered huge performances across the board, as always. Alayla lit up FIVE, taking out both her age group and female category. Flynn brought home the overall win in ONE, while Cam claimed 1st in his age group for FIVE. Massive efforts all round from the Primed family.

Trav and Dan also put together strong rides on the day, both putting in solid performances in SEVEN and FIVE respectively.

We’re incredibly proud of the entire team and can’t wait to see JJ and Josh represent Primed on the world stage later this year 🌍🔥

Custom build is Alive 🫡

Stoked to build something a lil different up!

We have gone big with this custom build using our Carbon hoops laced in house to some hubs which are silent and instant engagement.

To keep with “big them” we went Rival XPLR 13S 10-46t and a Senicx crankset using 50t chainring.

Yes it goes as fast as it looks 🚀

Thanks heaps to Pat and Paul from PSI helping us obtain all the parts for this epic custom road build.

Wheelbuild Wednesday, if I hold these 80mm hoops high enough I might just take off😅.

Stoked to build these big dogs for a product custom build featuring hubs giving you instant engagement and silence 🥷

Synapse Saturday 🫡

Cannondale Synapse Carbon 4 just in and waiting for it’s new home.

$5999 includes a bike fit and first service 🤙🏼

📞 95291655

24” Norco Rampage DJ’s back in stock.

Rad paint finish, coloured chain and hydro rear brake is a great addition to this model.

These have been out of stock for a while and very sought after, we have 2 left so don’t hesitate.

$1099 rrp

📍 25/9 Kent Street Rockingham WA
📞 08 9529 1655

The ultimate aero bike, where speed meets beauty ‼️

The new Giant Propel Advanced 1 is now in stock. A lightweight aero bike built for all kinds of riding. Whether it’s racing or hills loop, the propel can do it all! ⚡️

This Propel comes with Shimano 105 Di2, SLR 2 wheels and integrated cabling. 🔥

Come in and check it out today! 🚴

RRP $5999.00

It’s gravel season people and we have the ride just for you!

We just got in the new Cannondale Topstone Carbon 1 ‼️

It features the new Rival XPLR groupset, Reserve carbon wheels and Topstone Kingpin suspension system 🔥

Whether it’s bike packing or racing, we certainly have the rig for you in store to take on this gravel season 🚵