Create Change Initiative

Endemic apathy amongst youth is a virulent pathogen that greatly restricts their amazing potential. As a result, young people are voiceless and have been robbed of their opinions in matters that significantly affect their future. Popular culture, art and music are powerful instruments of engagement, empowering young people to enact transformative and innovative social change. Through popular culture, music and art, we engage constituencies and demographics that have traditionally been pigeonholed as politically and socially 'weak'; empowering them with the means to articulate their opinions and implement progressive social change.